Have you ever heard the saying “There is only one way to eat an elephant: one bite at a time.” from Desmond Tutu? He said this in reference to accomplishing a task in the end by taking small steps forward to your goal. By focusing on one aspect of each platform and understanding what you…
Could your brand’s media strategy help it become the Logan Paul of its sector? Strategists advise companies to imagine the extreme version of any new approach they are considering, gain insight from that point of view and then go back and find firm, suitable ground on which they can build and plan. A YouTuber redefines...
One of our large customer’s media engineering group provides a vivid illustration of how to migrate a major cable TV network’s legacy asset storage system to a highly scalable, automated, cloud media archive designed for continual growth in content utility. Let’s take a closer look at their approach! Identifying the business challenges… The scope of...
Sport has evolved from being a venue-attended live event, extended with the introduction of television and now the explosion of content across digital properties. Content is made available at all times, on all devices, making way for the always-on culture. Sports content not only means game footage; it now refers to interviews, highlights, warm-up, training,...
Welcome to part 2 of our discussion around hybrid deployments – i.e. partially on-premises and partially in the cloud – for Media Workflow solutions. Here’s the first post, in case you missed it. We looked at both the benefits and technical trade-offs when transitioning to cloud-based solutions, and how a hybrid architecture may provide the...
Over the past year, the COVID-19 pandemic has highlighted the importance of enabling contributions from home across the media production and distribution supply chain. This has accelerated the transition to cloud-based solutions, which can often provide ways to address those challenges. But they do not come without technical trade-offs, and associated business transformations can prove...
I remember the early days of smartphones and the first time I was able to look at emails from my handheld device. That was around 2006-2007 – a revolution. Some saw this as a new constraint, an extra addiction to their already packed work day. Others considered it added freedom. I went from the first...
This article was first published on the Diversified Blog in December 2020. Diversified is a Dalet Official Partner. Video communications are playing an increasingly important role in delivering key messages, both internally and externally, as well as building brand equity. During the ongoing global pandemic, video has become even more crucial as a replacement to...
Here’s the question I hear most when I speak to newsrooms: does your newsroom computer system (NRCS) support digital-first workflows for production and distribution? That’s no surprise, since the need to ramp-up digital news production is growing exponentially even as newsroom budgets continue to shrink. The early, linear, days When dedicated newsroom computer systems first...
Around this time each year, I wonder what the following 12 months will have in store for our industry. This is a difficult endeavor under normal circumstances – but now that 2020 has been and gone, predicting the immediate future is something probably best left to professional fortune-tellers. Nonetheless, having already discussed with industry peers...
Could your brand’s media strategy help it become the Logan Paul of its sector? Strategists advise companies to imagine the extreme version of any new approach they are considering, gain insight from that point of view and then go back and find firm, suitable ground on which they can build and plan. A YouTuber redefines...
One of our large customer’s media engineering group provides a vivid illustration of how to migrate a major cable TV network’s legacy asset storage system to a highly scalable, automated, cloud media archive designed for continual growth in content utility. Let’s take a closer look at their approach! Identifying the business challenges… The scope of...
Sport has evolved from being a venue-attended live event, extended with the introduction of television and now the explosion of content across digital properties. Content is made available at all times, on all devices, making way for the always-on culture. Sports content not only means game footage; it now refers to interviews, highlights, warm-up, training,...
Welcome to part 2 of our discussion around hybrid deployments – i.e. partially on-premises and partially in the cloud – for Media Workflow solutions. Here’s the first post, in case you missed it. We looked at both the benefits and technical trade-offs when transitioning to cloud-based solutions, and how a hybrid architecture may provide the...
Over the past year, the COVID-19 pandemic has highlighted the importance of enabling contributions from home across the media production and distribution supply chain. This has accelerated the transition to cloud-based solutions, which can often provide ways to address those challenges. But they do not come without technical trade-offs, and associated business transformations can prove...
I remember the early days of smartphones and the first time I was able to look at emails from my handheld device. That was around 2006-2007 – a revolution. Some saw this as a new constraint, an extra addiction to their already packed work day. Others considered it added freedom. I went from the first...
This article was first published on the Diversified Blog in December 2020. Diversified is a Dalet Official Partner. Video communications are playing an increasingly important role in delivering key messages, both internally and externally, as well as building brand equity. During the ongoing global pandemic, video has become even more crucial as a replacement to...
Here’s the question I hear most when I speak to newsrooms: does your newsroom computer system (NRCS) support digital-first workflows for production and distribution? That’s no surprise, since the need to ramp-up digital news production is growing exponentially even as newsroom budgets continue to shrink. The early, linear, days When dedicated newsroom computer systems first...
Around this time each year, I wonder what the following 12 months will have in store for our industry. This is a difficult endeavor under normal circumstances – but now that 2020 has been and gone, predicting the immediate future is something probably best left to professional fortune-tellers. Nonetheless, having already discussed with industry peers...
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