The world's first "Glocal" Media
How Euronews strategically transformed with Dalet to streamline content customization for local audiences in a multiplatform world
A pan-European news organization with multiculturalism at the heart of its DNA, Euronews has been addressing the region’s need for multilingual programming since its inception in 1993.
The broadcaster historically used a “Multiplex” approach, providing a single channel of news programming, with identical video and English-only graphics delivered to all countries with 12 different language voice over versions. Constrained by this “one-size-fits-all” infrastructure and pressured by local competition, Euronews leadership pursued a solution to enable the adaptation of stories for local audiences.
Top 3 reasons to download this Case Study
- Get a deep overview of Euronews’ strategic transformation to streamline content customization for local audiences in a multiplatform world
- Discover how Euronews managed to produce 20% more content for their digital channels and grow web traffic by 66%
- Watch additional testimonial videos about the transformation with an insider perspective
Related Products and Solutions
Ready to become “glocal” as well?
More Customer Stories
Learn from the best and move your business one step ahead of the competition
Sign up for Dalet updates and our quarterly newsletter. Expect #MediaTech insights!