The cloud is (finally) becoming the new norm for media companies. Customers are expecting vendors to offer service and platform options that are delivered using SaaS and subscription models. But not all vendors are fully in the cloud game just yet and for them, there is no way to quantum leap their products forward. Vendors…
Guest post by Jens Hasche, Partner at Simon-Kucher & Partners As one of the big buzzwords in recent years, it still seems necessary to shortly explain what “SaaS” really means. “SaaS” stands for “Software as a Service”. On the one hand side, it is a method of software delivery in which software is accessed online…
The cloud is (finally) becoming the new norm for media companies. Customers are expecting vendors to offer service and platform options that are delivered using SaaS and subscription models. But not all vendors are fully in the cloud game just yet and for them, there is no way to quantum leap their products forward. Vendors…
Guest post by Jens Hasche, Partner at Simon-Kucher & Partners As one of the big buzzwords in recent years, it still seems necessary to shortly explain what “SaaS” really means. “SaaS” stands for “Software as a Service”. On the one hand side, it is a method of software delivery in which software is accessed online…
