Ooyala is now part of Dalet, the global leader in media workflows!
Empowering editorial and creative teams to better engage with audiences on social media as part of their everyday workflow.
From harvesting and multimedia production to one-click publishing and direct analytics, the Dalet social media framework empowers your teams to better engage with their audiences on social media.
From using social media as a source, all the way to engaging audiences in complementary experiences, this new suite tools have been designed for publishers to very simply and effectively treat social media as an integrated part of their overall day to day operations, alongside traditional outlets
To help manage volume and pace of news on social media Dalet has developed a comprehensive and user-friendly social media framework within the Dalet Unified News Operations workflow. It enables journalists to harvest, analyze, produce and deliver fast-paced news across all social media platforms without leaving their workspace.
The latest addition to this framework, the Dalet Social Media Panel gives journalists and news directors a synthetic view of all their posts, including simple analytics to understand in a blink of an eye, the engagement, and popularity. This intuitive UI helps them better decide which content is social media worthy, and how to better fine-tune it for their targeted audiences, ultimately delivering a more bespoke content experience and augmenting engagement.
The analytical tools give journalists and producers a summary of how social media posts are performing. Indicators such as the number of views, likes, shares, but also audience comments and threads, allow users to understand how the content they post is actually performing with their audience.
The Dalet Galaxy five Social Media Framework new “Aggregator Panel” empowers storytellers who want to leverage social media for their evolving narratives in the newsroom.