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Sep 04, 2018
Embracing the Future of Media & Entertainment
Profound market shifts alter the media and entertainment landscape as viewers, craving fresh content that engages in a more immersive, increasingly personalised way, tune in via ever-evolving devices and channels. In this new era of fast growing threats and opportunities, one thing is clear: the need for greater agility, faster adaptation and deeper collaborative innovation between technology vendors and content producers.

Adapting in an era when Audiences define the rules

The 3 key blocks remain the same: content, operations and audiences. But everything that binds them is being reshuffled. The ability to react faster and adapt continuously to market shifts is critical.

As the way we consume content changes dramatically, broadcasters and media organizations need to constantly adapt their programming and processes with an ever-shorter time to market to follow the frenzied proliferation of new formats and versions, serving multiple distribution outlets - from theatrical releases, broadcast, social media to VOD and OTT.

In a recent report dedicated to the future of media and entertainment published by The Times, Dalet provides a view of the industry as it stands today as well as related predictions that shows an increase of the gap between traditional and new media content creation, distribution and consumption.

Versatile audiences and fast evolving habits

Viewers now have more control than ever before on the content they consume, the device they use, where and when they wish.

In support of this claim, the report Future of Media and Entertainment includes the results of a consumption study held by Cisco where we learn that in 2017, 50% of adults aged 22 to 45 didn’t watch any broadcast or cable TV. In the same report, IHS Markit predicted subscriptions to over-the-top (OTT) will reach as high as 650m subscribers by 2021 - up from 401m in 2017 and 290m in 2016.

Media organizations are in vital need of a significant gain of agility and productivity to follow and adapt to new trends. It is now crucial to be able to distribute high quality content globally on multiple devices, in different languages, with subtitles, audio descriptions, control features and edited sequences to fit with the very culture and preferences of the distribution territories.

Challenging the status quo

Taking a closer look, it is clear that traditional sectors such as print, TV and radio are expected to lose ground over the coming years, as digital video, online gaming and internet-based advertising become the indisputable leaders of the media and entertainment industry. Cards are reshuffled and many new players have joined the game! Change is no longer an option, it is a must.

To survive, media organizations must build a flexible content supply chain designed for audience-first, multi-platform distribution. At Dalet, we have a deep understanding of the current situation and the need for continuous adaptation. We are focused on helping enterprises create higher value with their media assets and constantly innovate in collaboration with a large community of customers, small to large, to provide them with the platform they need to become ever more agile, more data-driven, more efficient and more effective.


·       Download the report Future of Media and Entertainment

Want to go further?

·       Learn more about Dalet Galaxy five

·       Contact us and plan a demo

Will MediaBins save the world? (hint: probably not, but they’ll greatly simplify your media life!)
I mentioned in a previous blog post that I wanted to spend more time talking about Dalet’s MediaBins, as they can completely transform your production workflow, so let me tell you more… So, what’s a MediaBin? Commonly used in news and sports production workflows, a MediaBin is a collection of media that is attached to a story and travels through its entire lifecycle, through to distribution and archiving. What can I put in my MediaBins? You can store any kind of media that is stored inside your Dalet Library. Audio, video, pictures, a collection of assets, audio and video clips, graphic objects, wires, RSS posts, social media posts, contacts, Microsoft Office documents (Word, Excel, PowerPoint files, etc.), PDFs, or PDF-ed emails and external web links/objects such as YouTube videos. This collection of media is there to help the journalist and video editors to create their story. Who can feed a MediaBin? Any Dalet user! Usually, you start feeding the MediaBin during the planning phase. Even an event has its MediaBin before it becomes a story. A Planning Editor, for instance, might add a couple of social posts and a wire that are relevant to a particular event. The Chief Editor decides to make it a leading story. Some footage is coming from user-generated content and is attached to the story in addition to the original material via the MediaBin. Then additional material arrives from the field – it is attached to the MediaBin, and so on. Anyone can contribute to the MediaBin, which is also accessible by librarians, so they can also organize archived content into the MediaBin. Even feed recordings can be placed directly in the MediaBin, so there is a connection between what’s coming in, and the story. How I can use a MediaBin? Obviously, you can consult your MediaBin at any time while you work on your story. You can also search for MediaBins and within MediaBins, including filtering. You can open a MediaBin in a video editor, whether Dalet OneCut or Adobe Premiere Pro through Dalet Xtend, so that you can focus on the relevant material (audio, video, images, graphics, …) saving considerable editing time! So not only is the MediaBin a real collaboration entity attached to your story, it can also be used within the extended Dalet ecosystem. And there’s more… Yes! Dalet’s Recommendation Panel brings Artificial Intelligence to help you feed the MediaBin. Thanks to a deep semantic analysis of stories, wires, audio and video transcripts, the Dalet Recommendation Panel suggests media that is not yet stored in your MediaBin. This surfaces content you would have not likely identified before and help you find relevant material for your story much quicker. So there you have it… The Dalet MediaBin brings you speed, efficiency and relevant content so you can create compelling stories. No wonder so many of us at Dalet are enthusiastic about it! In a future blog post, I’ll tell you more about Dalet Recommendations, as we’re working on set of new algorithms that will bring our users a whole new experience – a true game changer… Watch this space! Raoul Cospen Dalet News Market Director
Quality of Experience: leveling the content creation playing field
This article was co-authored by Dalet’s Solutions Architect, Brett Chambers, and Bitmovin’s Solution Director APAC, Adrian Britton In this blog post, we discuss some of the typical failure modes that we see in mezzanine content, and how the combination of Dalet’s Ooyala Flex Media Platform and Bitmovin's Encoding joint solution can help mitigate them with technical metadata, black bar removal, deinterlacing, color correction, and more! We cover some of the top issues that affect a viewer’s quality of experience and how our solutions can help your organization resolve them. Quality Matters - Factors that affect viewer experience There are countless factors that can negatively affect your subscribers' experience - luckily most of them can be resolved with a simple combination of accurate meta-data and specific dashboard inputs. For your convenience we’ve organized the top six factors that will make the most positive impact on your workflow: Black Bar removal Perhaps one of the most noticeable factors that may affect a viewer’s Quality of Experience is the addition of those pesky Black Bars that appear on both sides of a video player during playback. Bars or letter-box artifacts occur when an asset of a non-conforming aspect ratio is introduced somewhere in the workflow. A mezzanine asset typically would not see this, but where content has moved through upstream systems - the likelihood increases. Typically Bitmovin’s tools initiate a black bar removal if either an asset’s technical metadata requires it or the Ooyala Flex ingest path determines it necessary. For correction, Bitmovin encode contains a cropping filter, which can be controlled through the Ooyala Flex Media Platform to remove the required pixels or frame percentage, thus correcting the image. You can see this process here. Show API Reference Some of the aspect ratio issues that may come up within the Pixel Aspect Ratio (PAR), Storage Aspect Ratio (SAR), and/or Display Aspect Ratio (DAR). The ideal AR should be as follows: PAR: the aspect ratio of the video pixels themselves. For 576i, it’s 59:54 or 1.093. SAR: the dimensions of the video frame, expressed as a ratio. For a 576i video, this is 5:4 (720x576). DAR: the aspect ratio the video should be played back at. For SD video, this is 16:9. Technical metadata detection within Ooyala Flex will, in most cases, correctly determine the aspect ratio characteristics, allowing the encoding profile in Bitmovin’s dashboard to be adjusted automatically. These are all characteristics of a video asset. Getting it wrong either in detection, encoding, or playback results in squashed video playback. Color-Correction Bitmovin’s encoder contains a powerful set of color space, color range, and color primary manipulation logic. While not a full color-grading solution, the encoding workflow can easily be modified to correct for color issues commonly found in mezzanine formats. Show API Reference Deinterlacing Interlacing or deinterlacing can be used to drastically improve the visual performance of your fast-moving content. When manipulating these aspects of the encode it's important to have a full view of the input asset making the decision to trigger these ‘filters’ for either content of a particular source, a particular technical metadata characteristic, or as part of a human-driven QA process. Show API Reference Conformance (FPS) Source content is unlikely to always be captured at the same frame-rate. US-sourced content can range from 29.97 FPS to capture rate of 25/50 FPS - or even faster! Although the normal role of the encoder is to conform all inputs to a given frame-per-second, especially when ad-insertion is used, there are also some use cases where certain content coming through certain workflows need to maintain different (and higher) values. Show API Reference Post/Precuts Rarely will content start exactly where you want it to, be it color-bars or lead-in titles, or simply a longer form recording that runs too long. Being able to clip out a beginning by X seconds and clip out an end at Y seconds can avoid the costly exercise of offlining content for craft editing. The Ooyala Flex-powered workflow can control clip-in and clip-out parameters, automating ingest where required. Ooyala Flex-powered clip-in and clip-pout parameter automated workflow (visualized) Audio-Leveling Some content is loud, some content is quiet. The audio-filter allows all or selected content to have it’s volume adjusted making for a uniform viewer experience. Show API Reference How will you overcome QoE issues? To summarize there are six key factors that often affect a user’s QoE: black bars, poor coloring, incorrect lacing for visual quality, non-optimized FPS, content length, and inappropriate audio volume. So, how do you overcome the most glaring QoE issue: aspect ratio-related issues? How to detect Aspect Ratio-related QoE issues When it comes to content preparation, everything really starts with the Ooyala Flex Media Platform, extracting Technical Metadata from incoming media. This critical step extracts information such as format, framerate, frame size, colour space, D.A.R., P.A.R., codecs, bitrates, and specific details for codecs in use (e.g. GOP structures, profiles, audio sample rates and bit-depths), audio track counts, timecode start time and duration. OoyalaMAM displaying technical metadata for a media asset This wealth of technical information stored as metadata against the media asset can be easily utilized throughout any workflow orchestration process, enabling the construction of bespoke validation criteria, ensuring the media is compliant. If validation happens to fail, workflow orchestration can take steps to rectify any issue automatically. The evaluation of the technical side of our media is a great start, but what about validation of the media essence? The Ooyala Flex Media Platform incorporates a number of tools that allow clients to effortlessly integrate with external products; a perfect example of this integration is for automated quality control, such as Dalet AmberFin. Automated QC reports from external products can be analyzed by Ooyala Flex, workflow orchestration can take remedial action to correct any QC issues, and submit corrected media to automated QC again to ensure compliance. OoyalaMAM transcode action manual selection OoyalaMAM auto-QC report stored as asset metadata In addition to automated QC, we also have the ability to create tasks for users to perform manual QC. Manual QC tasks can even be augmented from a previous automated QC run by highlighting ‘soft errors’ as temporal metadata annotations in a timeline ‘Review’. This orchestrated usage of human intervention helps ensure that our workflow does not stall, deadlines are met, and most importantly, quality does not suffer. For more information on the combined Dalet + Bitmovin capabilities, you can watch the recording of our most recent joint webinar here, and if you’d like to further discuss how to best address your QoE issues, do reach out: Brett Chambers Solutions Architect, Dalet APAC Contact Dalet Adrian Britton Solutions Director, Bitmovin Contact Bitmovin
Meet the Dalet Team: Jeremy Schoen, Senior Solution Architect
Welcome to the #DaletTeam blog series! Every project starts with a vision and before that vision can be realized, it must be mapped into a plan. Today we talk with Jeremy Schoen, head of solution architecture for the Dalet West Coast office in Los Angeles, about his role and helping Dalet customers turn their visions into reality. Solution Architects have a global vision of media workflow projects, from the deep technical details, to the business workflows of the customers and financial implications they have. They need to be savvy in system sizing and complex IT architectures as well as be articulate and explain workflows in a clear and simple way for non-technical users. They need to engage with on the ground engineers as well as C-Level executives and be fluent in many aspects of the project lifecycle. From a global project vision to the smallest details, their involvement is key to a successful project implementation! A key responsibility of Dalet Solution Architects is to present to Dalet customers how we will manage the implementation of their upcoming project. I am a visual person and enjoy playing with analogies. So I often compare implementing a Dalet system to building a new house as there are many similarities. Creating the Blueprint After the Sales and Pre-sales teams have gathered requirements on the number and type of rooms, shown a few model houses, and determined the overall budget, it is time for the Solution Architect to step in. The great thing about this comparison is that almost everybody knows what a residential architect does. They design the plans, complete calculations and specifications of the house, while staying within their client’s budget. That is, in a nutshell, what a Dalet Solution Architect does. When I first walk into a meeting with a customer, I try to understand what they really care about. I capture who they are, what content they produce, for which audience and what pain points they are trying to resolve with Dalet solutions. A key assignment of the Solution Architect is to conduct the Solution Design Workshop, which is usually composed of three stages. These stages are generally an iterative process, and typically require a couple of revisions before sign-off. Stage 1: Listening to the customer’s requirements, understanding their experiences, and reconfirming the assumptions made at the sales level. Some customers will tell you they want green walls, but by listening to the actual need and using our knowledge of existing workflows, sometimes we realize there is no need for a wall in the first place. In my opinion, this stage is the most critical as this becomes the foundation on which the whole house will be built upon or in this case, the customer's media ecosystem. Stage 2: Building a small Proof of Concept (POC) system with mini concepts or shells to demonstrate key components. At this stage, the customer is engaging actively and begins projecting and customizing. The product starts to take form and the workshops, happening in small groups of five to eight people, help passing key concepts to the rest of the organization. Stage 3: Writing a detailed specification document that will be a guide for both the customer and the Dalet project engineers to build the system. This is where it all comes together, the plans are finalized and everything is put on paper. This document will be continuously updated to reflect the status of the project. While the vast majority of our customers’ needs are covered “out-of-the-box" by our solutions, sometimes a new feature is needed. In such cases, the Solution Architect is instrumental in specifying the requirement and helping define the feature for our product team. The Building Begins At this stage, the house is ready to be built and the engineers come on site and start implementing the solution. However, the Solution Architect’s job does not stop there. A Dalet project is often dynamic and customers’ minds evolve and ideas are born. Dalet has to stay agile and adapt to the situation. To stay connected, the Solution Architect works closely with the engineers on the ground to discuss any questions or document any changes necessary for the design. They also work closely with the sales and pre sales department in case a change requires new budgeting options and financial adjustments. If you think you possess or want to develop some of these skills and are looking for a new challenge, feel free to drop me a note! Jeremy Schoen Head of Solution Design, Dalet West Coast USA
Welcome to the OTT video content streaming revolution!
This article was first published on the SMPTE website by Michael Goldman, Board Member at SMPTE. This is based on an interview of Lincoln Spiteri, VP of Engineering, Ooyala at Dalet. In the opinion of Lincoln Spiteri, VP of Engineering at Dalet, a major manufacturer of media workflow technology solutions, the OTT video content streaming revolution is currently in a vibrant, but dichotomous place. On the one hand, many technological, logistical, and standardization aspects of securely delivering scaled content over the internet to consumer devices or businesses are now stable and are burgeoning at this point, so that more creators and distributors than ever can efficiently push their programming to the public. The current growing global dependence on streaming news, sports, entertainment content, meetings and personal interactions during the ongoing worldwide emergency, for example, illustrates how “established” OTT streaming has become. Disruptive forces and the new possible On the other hand, significant “disruptive forces,” as he puts it, have evolved what are possible, needed, expected, and desired out of the video-streaming paradigm. This means, in essence, that no sooner have established methodologies proliferated than new questions and answers start hurtling down the chute that can change some of those methodologies over time. “The delivery side has settled overall,” Spiteri says. “We have the means to deliver high bandwidth, so the adaptive streaming side is there. Edge providers like Akamai and AWS Cloudfront, among others, and also cloud services being offered by the likes of Amazon, Google, and Microsoft Azure are providing the ability to anyone who wishes to deliver content over the top via the internet to be able to do so. In terms of delivering generalized services, all the building blocks are now understood, and they are on the verge of becoming commoditized in many new ways. It’s a global phenomenon where people are consuming video on an incredibly large scale. “But if you think about the disruption that Netflix and others have brought about in terms of being able to monetize their platform on such a large scale, by providing incredibly high-quality video and, nowadays, producing content themselves, I think that also drove the adoption, because consumers ultimately tend to gravitate to quality. On one side, you have big content producers spending billions of dollars to create compelling, original content they can distribute [online]. But then, on the other hand, you have the ongoing phenomenon of YouTube, which probably offers the most video content on the Internet in terms of volume. And a lot of that is from small-time content makers—homegrown content. The need for those people to also be able to produce and distribute is an interesting development from a technological point of view. “So there is something to be said about knowing what happens upstream in terms of acquiring or producing content [for distribution on the Web]. But the question arises, how do you do that efficiently to meet all sorts of different criterion at different distribution points, when targeting all sorts of different devices and platforms?” Managing digital video assets more efficiently Spiteri says the answer lies in figuring out how to manage digital video assets more efficiently all along the chain. “You have to have a good grip on your assets and have good metadata describing those assets,” he adds. “You need a way to prepare assets for consumption on a wide variety of devices and media platforms. That allows you to go back into your archive, and basically monetize not just the new content you are making, but also your existing assets.” Thus, among other developments, manufacturers like the company Spiteri works for, Dalet, and others are pushing into the marketplace various “media logistics platforms,” which he calls “the orchestration piece of the streaming puzzle,” designed, he says, “to make it easier and less costly to manage, package, and distribute content.” After all, he says, we live in a world where content not only has to be streamed, but in fact, has to be captured, edited, packaged with robust production values intact, and distributed or re-distributed to a wide range of destinations, often in a matter of minutes. Some examples of such platforms come from companies like Dalet, SDVI Corp., and Ownzones, among others. “For news and sports especially, time is of the essence,” he says. “That’s what I mean about ‘orchestration.’ We have a sports client in the UK, and they are required as a virtue of their license to deliver clips from a game within, say, five minutes of the event happening. This could be a two-minute package that needs to be sent off to perhaps 100 licensees to use [as highlights]—the package will be placed on someone’s Web platform or their applications for mobile consumption. So these orchestration platforms are needed to drive those sorts of things—to capture, edit, and produce packages within minutes out of a live event, and then enable it to be distributed immediately in a format that is the right format for whomever is receiving that package. So the development of tools that can make streaming of such content fast, robust, reliable, and scalable is very important.” In other words, tools that can “bring in a high level of automation” on the front end are now helping to democratize the streaming revolution, Spiteri suggests. “The idea is we can marry the media asset management side with metadata and with orchestration so that you can bring in that high level of automation, be able to prepare packages and, at the same time, make sure they are being reviewed for compliance purposes and then be ultimately delivered to whomever is putting the material online,” he explains. Spiteri emphasizes that the content industry has invested heavily in recent years in not only managing and protecting data, but in ways of tracking their users viewing habits and interests. That’s why, he suggests, you will often see content streaming providers “behaving like digital agencies to a certain extent, readily experimenting with their user interfaces to see what is working and to understand what their customers are viewing. They have a sophisticated level of analytics for that sort of thing, gathering an amazing amount of data.” Related to all this, Spiteri feels it is inevitable that artificial intelligence tools will “naturally play a bigger part” in how this data on users is gathered and taken advantage of, as well as how content is packaged and streamed around the world going forward. He points to new initiatives from several companies trying to weave AI tools into the video streaming tapestry. These include his company, Dalet, Amazon, Azure, and Graymeta. Further, some industry players are taking advantage of open-source AI learning framework services such as Tensorflow, developed by Google, and Facebook’s Pytorch, among others. “The AI community is definitely growing at a fast rate, now that we can run things through the Cloud,” he says. “So I think we will see some interesting applications of AI coming, as a result, with innovations combining analytics coming from users and helping companies learn about usage patterns and things like that.” On the importance of cyber-security He particularly feels that the security issue for content distributors has also largely stabilized in terms of delivering material over encrypted channels, thanks to established digital rights management (DRM) standards and services, including Google Widevine, Microsoft Playready, Apple FairPlay, and Adobe Content Server, among others. Additionally, he points to an increasing trend across the industry whereby companies are joining forces to develop new and more stringent cyber-security protocols, such as the DPP initiative and the Trusted Partner Network. “All the major means of delivery allow you to deliver encrypted content—I think that is pretty much a done game,” Spiteri says. “Those things are very robust at this point. They are still evolving, but there is no magic sauce. They use the fabric of the Web itself—the core technologies are acting as part of a framework and infrastructure that allow us to deliver content at scale. And now, various CDN’s [content delivery networks] allow you to essentially geo-fence your content [using geographically distributed servers to transport files] so that it can’t be touched by anyone outside the region it is intended for. So we have all sorts of mechanisms for providers to understand who their users are, what their level of access should be, and they are all very mature at this point with well-established operators and practices.” Iterate and innovate Still, he expects the industry “to continue to iterate and innovate” in terms of user interfaces and other ways of simplifying the experience, with greater use of voice control technologies and more powerful, AI-powered content recommendation engines on the way, among other things. Spiteri says other interesting advancements coming down the chute include increased reliance for some providers on the notion of an API-first platform—what he calls “a headless OVP” for certain kinds of applications. “There are various companies, including one called Mux, that are built around the idea of having an easier way for the technology needed to deliver content to be more open with API-first delivery,” Spiteri relates. “I think we will see more of these in the near future. They are not necessarily there to build the best content management system, or to provide an end-to-end tool chain to let anyone who wants to build an OTT platform to do so, but they focus very specifically on a particular piece and make it as good as it can be.” He also emphasizes that the evolution of adaptive bit rate streaming standards such as MPEG-DASH, Apple’s HLS (HTTP Live Streaming), Microsoft Smooth Streaming, and others has “removed a lot of the fragmentation” in the video streaming world. By that, Spiteri means that, “it’s now fairly easy to be able to package your content and scale it up or down based on the conditions the stream is being delivered in.” Thus, Spiteri largely feels that the standardization issue in the streaming world is not an impediment anymore on a mixed-platform landscape. However, more generally, he also points out that what has really changed is the fact that, in this realm, “a significant part of the standards is carried by software now, not hardware. Devices can be upgraded over the air to fix certain issues or meet certain changes in a standard now. Therefore, the whole dynamic is changing. TV’s, phones, tablets are so powerful these days that the standards have to become agile. We can’t wait four or five years anymore for a new standard to be developed.” And related to that, he points out that the OTT side of things will, for the foreseeable future, remain linked to one degree or another to the OTA side of things due to the “bigger role that OTA still plays when it comes to live events—it’s typically more reliable for sporting events and so on. So OTA still has room to grow, as well.” As a consequence, the ATSC 3.0 next-generation terrestrial TV broadcast standard’s growth and evolution in the US is having an impact also in the streaming world, as discussed in Newswatch in 2019, because of the hybrid nature of the viewing landscape for the foreseeable future.     “Many companies are beginning to mix streaming content with live channels,” he says. “I’m sure several of the platforms are heading that way. In the UK, we have a service called TalkTalk, for example, which has created a pretty seamless mixture of over-the-air and over-the-top means of delivering content to the set-top box. Their software makes it pretty indistinguishable, whether you are receiving a channel over IP or a broadcast coming from your cable. “Ultimately, this is due to the set-top box technology, or the new Smart TV technology generally. With the processors they are putting into these things now, it gives them a lot of power and the ability to make the experience pretty seamless.” At the end of the day, Spiteri expects “more disruption from the content delivery side” over time. “They want more 8k content, but it is questionable whether there will be much 8k content in the next year or two,” he says. “But we can probably expect a lot more 4k content, more high dynamic range content, and that sort of thing. But we will also see a market disruption in terms of new players coming into the fore. In other words, there will be more disruption because the technology is now able to deliver the content more efficiently for more people to give it a try.”
Dalet and Bitmovin Join Forces to Power OTT Content Packaging and Delivery for the National Rugby League of Australia
Dalet and Bitmovin announced today a new collaboration that improves preparation and accelerates delivery of OTT content for broadcasters, sports leagues and teams, brands, and other media-rich companies. The first organization to take advantage of the new technology partnership is Australia’s National Rugby League (the NRL). The workflow integration, which features the advanced media logistics of Dalet’s Ooyala Flex Media Platform and Bitmovin’s blazing fast encoder technology, provides the NRL with the flexibility and agility to fully optimize their OTT strategy. Deep integration through the Dalet and Bitmovin open APIs enables them to expand existing offerings into new markets and geographies at scale; engage fans through multiple services such as VOD, apps and subscriptions; and augment revenue opportunities thanks to better visibility across their production and distribution operations. “Dalet’s Ooyala Flex Media Platform, deeply integrated with Bitmovin’s encoding, player and analytics offerings, redefines the economics and the experience of OTT video distribution for brands like the National Rugby League,” states Stefan Lederer, CEO, Bitmovin. “Viewers will be delighted with higher quality and a more diverse range of content. Streaming costs are drastically lowered through better use of bandwidth. With greater transparency across the operations, media organizations are able to make smarter decisions about legacy and future content and video reach.” “Both our solutions are developed on the principle of openness and provide sophisticated automation for business scalability. This approach empowers our joint customers like the NRL to build integrated solutions and remain in total control of their asset life cycles,” comments Lee McMullan, Market Director - Multiplatform Distribution, Dalet. “Efficiency through automation and asset tracking enables digital and marketing teams to tap into archives, orchestrate content preparation, scaling distribution of rich content to a wider audience.” The National Rugby League (NRL) is one of Australia’s most popular and entertaining sports. The NRL telecasts have grown to become the most watched sporting programs on Australian television. Branching off the NRL is NRL’s Digital division; creating, producing, archiving and live-streaming hundreds of hours of content to NRL’s official website,, and the Telstra NRL Official app on smart devices as well as the Telstra TV OTT device. NRL Digital’s underlying media technology also powers the 16 clubs and two states, as well as NRL operational websites and mobile applications content delivery, enabling better fan and members content experience online. The combined Ooyala Flex Media Platform and Bitmovin solution made it easier for NRL’s staff to build ad-hoc workflows that could better tap into their rich inventory and distribute more editorial content, imagery and video across the NRL’s websites and mobile applications. Ooyala Flex Media Platform’s powerful and efficient workflow and content management capabilities orchestrated the media catalogs’ encoding, media movement and content discovery to surface near-live video to their audiences. “When working with video content from varying sources that needs to be published online (live, near-live or on-demand content), every workflow, metadata layer and media processing step adds time and complexity getting content to the audience. By combining the Ooyala Flex Media Platform and the Bitmovin solutions we have been able to reduce complexity and issues, optimising inefficient steps while successfully accelerating our online delivery workflows,” comments Quanah McBride, Head of Digital Media Operations, The National Rugby League. Ooyala Flex Media Platform The Ooyala Flex Media Platform reinforces business continuity with a hybrid or poly-cloud based content supply chain. In addition to integration with Bitmovin, Ooyala Flex Media Platform offers enhanced security capabilities and improved content discovery tools, improving OTT preparation and multiplatform distribution workflows that help content owners quickly scale their operations. To learn more, please visit: Bitmovin Designed To Deploy Content Anywhere And Integrate In Any Workflow Bitmovin’s encoding, playback, and analytics software solutions enable OTT video providers and development teams to deliver elevated, efficient viewer experiences on the largest number of devices and platforms in the market today. For more information, please visit See It In Action - Ooyala Flex Media Platform and Bitmovin Webinar on June 18th Dalet and Bitmovin will showcase the Ooyala Flex Media Platform and Bitmovin integration on a joint webinar on June 18, 2020. Hosted by Bitmovin’s Solutions Director, Adrian Britton, and featuring Patricio Cummins (Dalet General Manager, APAC) and Brett Chambers (Dalet Solutions Architect), the trio will highlight benefits and real world applications of the combined solution. To register, visit: or You can find out more about Dalet and Bitmovin’s combined solutions here: About Bitmovin Built for technical professionals in the OTT video market, Bitmovin’s software solutions help you optimize customer operations and reduce time-to-market, resulting in the best viewer experience imaginable. This is achieved through our device reach, flexible and scalable integration, and commitment to supporting our customers. Learn more at About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloging, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. The integration of the Ooyala Flex Media Platform business has opened vast opportunities for Dalet customers to deploy successful strategies that better address their audiences with agile multi-platform content distribution in a wider range of markets, such as sports for teams and leagues, brands and corporate organizations, as well as Media and Entertainment companies looking to scale up their digital offerings. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, TV2 Denmark, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Fox Sports Australia, Turner Asia, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio), sporting organizations (National Rugby League, FIVB, Bundesliga) and government organizations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
Ooyala Flex Media Platform Moves into Its Next Chapter With Dalet
Paris, France – March 3, 2020 – Dalet, a leading provider of solutions and services for broadcasters and content professionals, has made significant advancements with the development of the Ooyala Flex Media Platform. Acquired in July 2019, Dalet has accelerated engineering of the solution across four key areas: User Experience; Core Platform Performance and Features; APIs; and OTT workflows. The firepower brought by the Dalet acquisition has enabled a larger scale of development, increasing the Platform's capabilities to serve a wider range of organizations looking to take control of their video strategy, such as digital media teams, sports leagues and teams, as well as brands and media companies that are scaling up their digital offerings and going Direct-To-Consumer at an accelerated pace. “Stepping beyond the traditional broadcast space where Dalet has been a leader for years, the Ooyala Flex Media Platform is filling key media logistics requirements for companies like EnhanceTV, Arsenal Football Club and Migo in the Philippines - a startup that is looking to make OTT consumption of premium content affordable for developing countries,” comments Bea Alonso, Director of Product Marketing at Dalet. “With video as a core component of today’s business plans, these organizations require a content management platform that allows them to collaborate seamlessly, produce outstanding content fast, and take control of their media processing and distribution chain. The Ooyala Flex Media Platform is designed to streamline workflows, empowering companies to better monetize their content. It offers tremendous distribution versatility, allowing these companies to spin up campaigns and content offerings for social, digital and OTT quickly and efficiently.” Key development initiatives over the last six months include: Enhanced Support for OVP/OTT workflows The Ooyala Flex Media Platform extends its support for delivering content to a range of OVP providers, including the latest enhancements to the Brightcove Plug-in. “Our commitment to supporting OTT workflows is a top priority on the Dalet roadmap and is demonstrated in recent releases. Going forward, we will continue to expand on multi-platform distribution capabilities”, says Lincoln Spiteri, VP Engineering at Dalet. New OTT capabilities include support for MPEG-DASH and increased support for complex metadata hierarchies and taxonomies. Exceptional User Experience The latest OoyalaMAM, web interface, which has been designed with direct customer input, provides an exceptional user experience that enables fast adoption of tools and workflows. Rich new features include advanced asset search capabilities - including descriptive and temporal metadata, easy metadata curation, and tools to organize large asset collections. In addition, OoyalaMAM also provides media visualization aids in the form of audio waveform and audio level meters and a frame-accurate HTML5 video player, plus MP4, MPEG-DASH and HLS with audio switching and captions. Formidable, Scalable Framework Dalet R&D has significantly advanced the scalability, operability and reliability of the Ooyala Flex Media Platform. The Platform has consolidated its poly-cloud credentials and is available for deployment in Amazon AWS, Google Cloud Platform, and Microsoft Azure. It also supports on-premise bare-metal deployments. Spiteri adds, “Running in the cloud is one thing, running well in the cloud is another. Since 2015, the Ooyala Flex Media Platform has taken a cloud-native approach towards its underlying architecture. The Platform is fully containerized, built as a collection of microservices that play well with modern DevOps practices.” An updated storage abstraction layer improves the placement of assets across storage solutions, enabling more efficient multi-site operations with options to move assets and workflows to the cloud via hybrid-cloud deployments. Open Platform Ready for Integration Designed to integrate with any system with an open API, the Ooyala Flex Media Platform can extend workflows through messaging plugins and custom scripts. Alternatively, its own REST API allows clients to build their own applications on top of the Platform. New API advancements allow customers to develop native plugins that can be deployed into the Platform’s runtime. The job execution framework (JEF) and related SDK are available to customers who wish to extend the platform beyond what is achievable via scripting. Monthly Release Cycle Moving forward, Dalet will employ a monthly release cadence that allows Ooyala Flex Media Platform’s customers to adopt new capabilities and evolve workflows faster than ever before. The rapid R&D schedule will also ensure that the Platform and its numerous integrations remain secure and in compliance with strict industry standards, such as the DPP Committed to Security marks for Broadcast and Production. For more information on the Ooyala Flex Media Platform, please visit Additionally, to learn more about how the Ooyala Flex Media Platform can address today’s media consumption demands with cloud-based content supply chains, see the blog post by Lincoln Spiteri here. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloging, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. The integration of the Ooyala Flex Media Platform business has opened vast opportunities for Dalet customers to deploy successful strategies that better address their audiences with agile multi-platform content distribution in a wider range of markets, such as sports for teams and leagues, brands and corporate organizations, as well as Media and Entertainment companies looking to scale up their digital offerings. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, TV2 Denmark, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Fox Sports Australia, Turner Asia, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio), sporting organizations (National Rugby League, FIVB, Bundesliga) and government organizations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners. For more information on Dalet, visit Press Contact Alex Molina Zazil Media Group (C) (T) +1 (617) 834-9600
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Dalet Reveals Updated Product Lineup that Streamlines the Multi-platform and Digital Media Content Supply Chain at IBC2019
Dalet, a leading provider of solutions and services for broadcasters and content professionals, will demonstrate how its newly expanded media product lineup manages the content supply chain from production to distribution for a much wider range of media management needs and a significantly broader market at the 2019 IBC Show (Hall 8, Stand B77), held in Amsterdam from September 13th through September 17th. The recent Ooyala Flex Media Platform business acquisition combined with new product introductions spanning broadcast graphics, AI-powered content and production workflows, and IP infrastructure add even greater breadth and depth to the Dalet media management capabilities. The expanded Dalet product offering answers the needs of existing news, sports, programs, radio and archive customers requiring solutions to enable enterprise orchestration, intensive production and multi-platform distribution workflows. For new customers and markets, including corporate brands, telcos, sports teams and leagues, Dalet now offers agile, subscription-based solutions to manage multi-platform packaging and digital media distribution workflows. “Today, the ability to launch new services quickly at reduced operational costs is essential for content owners and distributors to remain competitive, and both Dalet and Ooyala have been helping them address this challenge in our respective areas of expertise. This was one of the key drivers behind the Ooyala acquisition,” states Kevin Savina, Director of Product Strategy, Dalet. “The Ooyala Flex Media Platform, with its strong OTT content supply chain and multi-platform distribution capabilities, is a perfect complement to Dalet Galaxy five, which is the platform of choice for production-intensive and enterprise media operations. We look forward to demonstrating that at IBC2019 alongside all the other innovations we will be showcasing on our other platforms.” Powering the Digital Content Supply Chain & Multi-platform Distribution - Ooyala Flex Media Platform Now under the Dalet umbrella, the Ooyala Flex Media Platform is nested within a media ecosystem that will enable a steady growth path, with a number of new features being unveiled at IBC2019. The platform now includes the ability to publish to multiple online video platforms, such as Kaltura, JWPlayer and Brightcove, offering increased support for OTT workflows and multi-platform distribution. Integration with Dalet AmberFin for orchestrated, high-quality media processing, and Dalet Media Cortex for AI-augmented workflows will also be demonstrated at the show, developing the first synergies between the Ooyala Flex Media Platform and the wider Dalet product range. Leveraging AI to Augment Content Workflows - Dalet Media Cortex The AI SaaS platform, Dalet Media Cortex, automatically enriches content and provides actionable insights, contextual recommendations, speech-to-text transcriptions and automated closed captioning, offering real value for both the users and the wider organization. An add-on to Dalet Galaxy five and Ooyala Flex Media Platform, the pay-as-you-go AI platform helps media organizations leverage cognitive services and machine learning across content operations and businesses. Providing the right insights, in the right toolset, with the right context, Dalet Media Cortex helps content producers, owners and publishers across news, sports, programs and radio operations make the most of their media assets and become more productive, automating mundane tasks so they can focus on the creative editorial process. Advanced Broadcast Graphics with Brainstorm Real-Time Graphics Engine - Dalet CubeNG Fully integrated across the Dalet Unified News Operations solution powered by Dalet Galaxy five, the state-of-the-art, full-featured Dalet CubeNG graphics platform is a major upgrade and leverages the industry-leading Brainstorm real-time graphics engine to deliver superior 2D and 3D branding and visuals. Suited for both on-air and file-based graphics creation, the Dalet CubeNG unified approach enables news broadcasters to easily create dynamic branding and up-level visual storytelling across traditional, digital and social channels. Exceptional In-the-Field Multimedia Production Experience - Dalet Remote Editing Media organizations in fast-paced production markets such as news, sports and reality TV have extensive in-the-field production needs. The Dalet Remote Editing highly scalable framework brings full-featured multimedia editing capabilities and speed to the editors working in the field or out of remote offices, as well as freelancers. Dalet Remote Editing securely connects journalists, producers, editors and other content creators to the central content hub, enabling remote users to edit, assemble, collaborate and quickly submit packages or download high-resolution media to finalize locally even in low-bandwidth situations, with no additional PAM or MAM required. The first release of the new Dalet Remote Editing framework supports Dalet OneCut natively with subsequent updates supporting Dalet Xtend-compatible third-party editing applications. A Clear Path to IP - Dalet Brio Dalet is providing media organizations a clear path and controlled transition to IP with support for SMPTE ST 2110 in the latest release of its Dalet Brio I/O platform. Supporting both SMPTE ST 2110 and SDI standard workflows, the high-density ingest and playout platform allows media facilities to invest in their future IP infrastructure without disrupting their current operation. The cornerstone of advanced, IP-ready media operations, Dalet Brio adapts to new production and distribution environments with advanced capabilities that manage ingest, transfers and playout to and from a wide range of systems and devices. Its extensive IP support enables users to process a wide range of parallel streams including SMPTE ST 2110, ST 2022-2 and NDI for linear channels, and RTMP for digital platforms like Facebook Live, YouTube and Twitter. Better Together - Join us for a Very Special Dalet Pulse Event! This IBC2019, the Dalet Pulse media innovation summit will expand its platform to include Ooyala. Celebrating the joining of two great media teams and technologies, the Dalet Pulse theme this year, Better Together, will give attendees a chance to learn about the extended product portfolio and how it helps leading media organizations develop agile content supply chains, deliver unique content experiences to multi-platform audiences, and increase revenues with Dalet solutions and partner technologies. It’s also a unique opportunity to meet the expanded team. Thursday, 12 September Pompstation, Amsterdam Keynote: 17:30 - 19:00 Party: 19:00 - 22:00 Register now via Book a Private Briefing to Learn More About Dalet Take the opportunity to have a private demonstration or workflow consultation with a Dalet expert to learn how the latest products and solutions can help you better create, manage and distribute content. Book a meeting via Press can contact Alex Molina at to schedule a media briefing. About Dalet Digital Media Systems Dalet solutions and services enable media organisations to create, manage and distribute content faster and more efficiently, fully maximising the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloguing, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. In July 2019, Dalet announced the acquisition of the Ooyala Flex Media Platform business. An acceleration of the company’s mission, the move brings tremendous value to existing Dalet and Ooyala customers, opening vast opportunities for OTT & digital distribution. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, TV2 Denmark, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Fox Sports Australia, Turner Asia, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio), sporting organisations (National Rugby League, FIVB, LFP) and government organisations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
With the Acquisition of Ooyala Flex Media Platform, Dalet Enters the Digital Distribution Space
The deal, officially announced last Monday, moves Dalet closer to being an end-to-end solutions provider By Brandon Costa, Director of Digital - SVG Monday, July 22, 2019 Last Monday, Dalet, a technology provider known largely for its production and content-management–media solutions, made a major move into the live-streaming–technology space, announcing the acquisition of Ooyala Flex Media Platform... Read more
Dalet Wins TV Technology Best of Show Award at IBC Show 2019
AMSTERDAM—TV Technology's sister publication TVBEurope has announced the winners of the Best of Show at IBC 2019 Awards. Awards honor innovation and outstanding product development in media and entertainment. The new version of Dalet Media Cortex, our AI SaaS platform, won "Best of Show" award at IBC 2019! This platform is now seamlessly integrated with Ooyala Flex Media Platform and offers smart captioning capabilities that enable more efficient productions and delivery and contextual recommendations that boost creative work from planning through production. Read more