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Aug 09, 2018
Spain
Dalet presentará en IBC la última versión de su plataforma MAM Galaxy
En Ámsterdam, Dalet exhibirá la última versión de su plataforma Dalet Galaxy para Media Asset Management (MAM) y Workflow Orchestration, junto con dos importantes presentaciones de productos: los servicios Dalet Media Cortex AI y la solución de automatización de estudio Dalet OnePlay.

Dalet presentará en IBC la última versión de su pl

En Ámsterdam, Dalet exhibirá la última versión de su plataforma Dalet Galaxy para Media Asset Management (MAM) y Workflow Orchestration, junto con dos importantes presentaciones de productos: los servicios Dalet Media Cortex AI y la solución de automatización de estudio Dalet OnePlay.

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IBC2018: Key Takeaways from Dalet
I’ve been thinking and reflecting on how to properly characterize this year’s show and the one word that kept surfacing to the top of my mind is audience. While IBC stayed true to its B2B roots, this year’s edition finally put the audience at the very center of every conversation, workflow and applied technology demonstration that you could possibly find across the RAI convention center. Acknowledging the deep market shifts, this year’s show revolved around audiences’ insatiable craving for fresh content and more personalised, immersive experiences on the devices and channels of their choice. For broadcasters and media organizations, it highlighted one thing: the need for greater agility, faster adaptation and collaborative innovation. Not only do media professionals need to think “out of the box” about linear broadcast and traditional consumption formats and devices, but they need to think tactically on how to build meaningful, complementary content experiences. The Efficient Media Factory Multiplatform Production, Versioning and Automated Distribution This is a good segue to talk about how our agile Dalet Galaxy five platform is enabling broadcasters and media organizations to meet their audiences’ expectations and build strong, open foundation for future requirements. A key concern today is how to address the many outlets, program categories and flavors of a particular program simultaneously. Our Director of Product Strategy Kevin Savina explains in a Rapid TV News interview at IBC the complexities of delivering hyper-curated content to multiple platforms and how broadcasters and media organizations need to embrace the new way of thinking and working when it comes to building and distributing their content. <iframe width="100%" height="400" src="https://www.youtube.com/embed/UbX-BvEaySc" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen></iframe> Agile platforms like Dalet Galaxy five drive workflows with a component-based approach, enabling industrialization of key industry standards like IMF and creating real business benefits and opportunities for international content distribution. More than a technical uplift, component-based workflows really allow an operation to change the value model and ultimately change the way the media business engages its viewers and customers who want to purchase their programs with hyper-targeted content delivered to any platform, any country en mass. Let’s take a real-life example with the leading European media brand Euronews. A finalist of the prestigious IBC Innovation Awards alongside Dalet, Euronews piloted a strategic transformation to put content customization at the heart of its operations. Tapping fully into the agility of the Dalet Galaxy platform and component-based workflows, Euronews, in essence, reinvented its broadcast journalism, taking its “one-size-fits-all” approach to news, which was one video with 11 voice-overs, into 12 distinct localized channels. They increased digital content output by 20% and television content by 100% with the same staff and headcount. Johann Zemmour, Dalet General Manager, EMEA & APAC; Francois Schmitt, Euronews COO; Yannick Agaësse, Dalet Sales & Business Development Manager Euronews achieved its vision and became the world’s first truly ‘Glocal’ news channel, providing audiences important global headlines with perspectives and viewpoints relevant to their regions, cultures and communities. This transformation also allowed Euronews to become the perfect media partner for advertisers looking to run impactful international advertising campaigns with the ability to adapt their message to the characteristics of local markets. Another great example of customer success is Sportcast, a subsidiary of DFL Deutsche Fußball Liga. Sportcast operates the largest digital football archive in the world. Producing the 617 yearly matches of the German Bundesliga and Bundesliga 2 for DFL, Sportcast manages the entire content value chain from the stadium to the world with the Dalet Galaxy platform. You can hear from them directly the importance of an agile platform in managing, enriching and delivering content: <iframe width="100%" height="400" src="https://www.youtube.com/embed/6Y2wKPtTYAQ" frameborder="0" allow="autoplay; encrypted-media" allowfullscreen></iframe> Live Show Production & Complementary Content Experiences With the launch of Dalet OnePlay at IBC, we had the chance to talk with many attendees about the importance of complementary content experience around live shows. I am happy to report here that our new solution received a very warm welcome from both the Dalet stand visitors and the press, nabbing the TVBEurope Best of Show Award for its innovation and outstanding product development. In the conversations we had, most media operations need a way to better control content and engage their audiences during live playout. Not everyone can afford to run every production device manually to get that granular control. It’s simply too costly and too cumbersome. Dalet OnePlay controls all core production device types, including video switchers and servers, cameras, audio mixing consoles, graphics, lighting, routers and more. In addition, it orchestrates multimedia content distribution, including social media delivery, thanks to the native connection with the Dalet Galaxy five orchestration layer. You can read more about Dalet OnePlay capabilities in the interview with Dalet OnePlay product line manager Raul Alba. Raul Alba, Dalet Product Line Manager for Studio Production, Broadcast Graphics, and I/O Solutions Making Media Businesses Smarter. The AI Revolution! The notions of Artificial Intelligence (AI) and Machine Learning (ML) may sometimes remain a bit difficult to grasp. Well, we have a suggestion: get the benefits of AI, not the complexity! At IBC2018, we revealed the first version of Dalet Media Cortex, a cloud service that enables media organizations to connect and orchestrate various types of AI technologies everywhere they add value to operations & business. A plug-and-play service, the first release of Dalet Media Cortex enables media organizations to consume cognitive services such as celebrity identification, label, brand and scene detection, sentiment analysis, and visual content moderation, on demand in a pay-as-you-go model. The AI-generated data is then displayed at various levels of the Dalet Galaxy five application, in a set of new intuitive UIs, to provide contextual, actionable insights and recommendations to the users. The full launch of Dalet Media Cortex will be in Q1 2019 and you can learn more about our AI as well as social media plans in the What Caught My Eye’s Business Transformation session - see video below, starting at 41:20 and until 46:20 - featuring Dalet VP of Marketing Arnaud Elnecave: Connecting a Globally Distributed Workforce Also making its debut at IBC2018, the new Dalet OneCut remote editing workflow was demonstrated on the stand by product line manager Golan Tsarfaty. The new remote editing capabilities give journalists out in the field a way to upload materials easily as well as develop stories remotely using content from the central newsroom and archives. They can submit drafts or finalize their piece from anywhere. You can learn more about this remarkable workflow in this in-depth interview with Golan. This feature is the perfect illustration of decades of R&D and innovation in collaborative media workflows. Collaboration is a core concept of the Dalet Galaxy platform and spans across the entire workflow: from planning through scripting, production all the way through broadcast and distribution. All of these activities are served by a single, unified content catalogue and accessible from multiple devices. Shared media bins make the life of teams easier than ever, chat rooms allow users to open up projects quickly, using ad-hoc groups to exchange media, scripts and ideas. Last but not least, collaborative script editing in editorial workflows is a game-changing feature! Thank You, Dalet Community! I could not conclude this blog article without praising the amazing Dalet community! Dalet Pulse was once again a unique demonstration of how powerful, diverse and vibrant our community is today. On behalf of the entire Dalet Team, thank you to everyone for attending and engaging in so many discussions around the latest technology and business trends, as well as sharing best practices and use cases. Also a big thank you to our event sponsors and key partners Adobe, Amazon Web Services (AWS), Quantum and Dell EMC. See you soon... Any questions? Did you miss us at the show? Let’s talk or meet at our next event!
A town square for Europe
El nuevo Dalet OnePlay pretende transformar la producción automatizada en estudio
Euronews and Dalet Nominated for the IBC2018 Innovation Award
Dalet, a leading provider of solutions and services for broadcasters and content professionals, announced today that they have been shortlisted alongside Euronews for the IBC2018 Innovation Awards content creation category. Lauded as one of the most coveted awards in the media industry, the competitive competition celebrates technical and creative excellence, acknowledging collaboration between organizations like Euronews and Dalet to achieve clever and innovative solutions for real business challenges. “We are honored to be nominated for the IBC2018 Innovation Award with our technology partner Dalet,” says Francois Schmitt, COO, Euronews. “With the help of Dalet and our other partners, we were able to achieve our vision and become the world’s first truly ‘Glocal’ news channels, providing our audiences important global headlines with perspectives and viewpoints relevant to their regions, cultures and communities. We thank the IBC Innovation Award judges for recognizing this incredible technical feat and Dalet for working alongside with us on this exciting journey." Euronews had been addressing the region’s need for multilingual programming by providing a single channel of news programming with identical video and English-only graphics delivered to countries with 12 different language versions. Groundbreaking when Euronews had originally launched in 1993, the “Multiplex” approach to broadcasting lacked the ability to adapt programming to the specific needs of individual countries, a limitation for today’s viewers who crave customized content. With multiculturalism as a core value, management sought to better connect global content with local audiences, transforming Euronews into a “Glocal” media brand. “This project perfectly coincides with Dalet’s values of innovation, passion, and multiculturalism,” comments Johann Zemmour, general manager, EMEA & APAC at Dalet. “Collaborating with the same ideals and vision, we were able to leverage the advanced media asset management and orchestration capabilities of the Dalet Galaxy platform to construct one of the world’s most technically advanced newsrooms, empowering Euronews journalists to collaborate and turn any local or global topic into compelling news stories with perspectives and insights that resonate with their respective audiences.” The legacy Euronews infrastructure had limited news to a “one-size-fits-all” with journalists relying on technicians to package non-localized news story with 11 voice-overs. The lack of system integration pushed news air times to an hour or more. To transform the operation, Euronews implemented Dalet’s component-based workflow powered by the Dalet Galaxy Media Asset Management and Orchestration platform, featuring federated editorial tools that empower the 500 journalists and a workflow engine that maximizes and automates complex, custom content delivery operations. The successful Euronews transformation, which saw no change in staff, increased television content production by 100%, feeding its newly launched 12 individual channels fresh content with a local perspective. It also increased Euronews digital content output by 20%, growing its online audiences by 66%. “We are incredibly proud that the Euronews project has been shortlisted for an IBC Innovation Award and want to extend our appreciation to our technical partners on the project, PEAKS, who we collaborated with closely to bring the Euronews vision to life, and Adobe,” adds Zemmour. Technical project partner PEAKS provided a total redesign of the Euronews website and Dalet Galaxy integrated CMS to achieve a true 360° Newsroom that can produce up to 350 stories a day, reaching more than 13.5 million digital-users. To learn more about Dalet and Euronews, please download the customer story and watch the video at: https://www.dalet.com/customer-stories/euronews. You can also visit Dalet at IBC2018 on stand 8.B77. Dalet at IBC 2018 Dalet will be exhibiting its Dalet Galaxy five platform alongside new technology innovations Dalet Media Cortex and Dalet OnePlay at IBC2018 on stand 8.B77. IBC2018 attendees can book a private demonstration or workflow consultation with a Dalet expert to learn more about Dalet Galaxy five, Dalet Media Cortex, and Dalet OnePlay feature highlights. About Dalet Digital Media Systems Dalet solutions and services enable media organisations to create, manage and distribute content faster and more efficiently, fully maximising the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloguing, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio) and government organisations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
Dalet Orchestrates Media Intelligence and Reveals Next-Gen Studio Automation at IBC2018
Dalet, a leading provider of solutions and services for media organizations and content professionals, today announced that it will showcase the latest version of its flagship Dalet Galaxy five platform for Media Asset Management (MAM) and Workflow Orchestration, along with two major product introductions: the Dalet Media Cortex AI services and the Dalet OnePlay new-generation studio automation solution, at the upcoming IBC2018 exhibition held in Amsterdam from September 14–18, 2018 (stand 8.B77). “Today’s media businesses need to become more data-driven and build new paths to go direct to their consumers,” comments Arnaud Elnecave, vice president of marketing, Dalet. “This starts with a strategic investment in an open, agile technology platform with core workflow orchestration capabilities that enables a cohesive, agile digital media supply chain and puts content personalization at the forefront of the workflow design.” Elnecave elaborates, “The new products we announce at IBC2018 tackle strategic areas of your operations, bringing the entire value proposition of Dalet Galaxy five yet a level higher for your business. Dalet Media Cortex introduces tailored, managed cognitive services that will maximize the usability and effectiveness of your content at every step of its life cycle. Dalet OnePlay will augment shows by further optimizing the operational efficiency of your productions while enabling a much richer and personalized multiplatform experience for audiences." A nominee alongside Euronews for the coveted IBC2018 Innovation Awards content creation category, Dalet will showcase the new version of the market-leading Dalet Galaxy five MAM and Workflow Orchestration platform, introducing the following major enhancements: Dalet Media Cortex - Orchestrated AI Services for Media Workflows Unveiled at IBC2018, the new Dalet Media Cortex SaaS enables Dalet Galaxy five customers to connect and consume AI services on demand in a pay-as-you-go model. For media organizations to get full business value from their AI investment and operate at scale, they need the right method and the appropriate platform. Dalet Media Cortex makes it simple and effective. It connects and orchestrates smart combinations of cognitive services while managing all the complexity of data alignment. The AI-generated data is displayed at various levels of the Dalet Galaxy five application, in a set of new intuitive UIs, to provide contextual, actionable insights and recommendations to the users. Dalet OnePlay - Modern Automated Studio Production Dalet will also unveil Dalet OnePlay at IBC2018, a new-generation studio automation solution designed to modernize live production with synchronized multiplatform distribution. An extension of the Dalet Galaxy five platform, Dalet OnePlay fully leverages the MAM, NRCS and workflow orchestration capabilities to open up new forms of collaboration inside productions, automating more complex events, and eventually helping create new forms of audience engagement and revenue opportunities while optimizing costs. Dalet OnePlay benefits any sho production, making it an ideal solution for newscasts, sports magazines, live and live-to-tape studio shows. Dalet OnePlay’s modern and efficient UI and UX combined with the agile Dalet Galaxy five News Production and Workflow Orchestration platform enables custom live production workflows with more advanced collaboration and unrivaled operational flexibility, way beyond traditional automated production control solutions. Cloud, Remote Editing and IMF Workflows In addition to the new AI and studio automation product introductions, Dalet Galaxy five features several important enhancements that will be showcased at IBC. For hybrid on-premises and cloud deployments, the platform offers auto-scaling capabilities to balance infrastructure load and optimize costs. This new feature allows selected media processes to scale up and down automatically, according to a combination of process predictions, business rules and real-time demand. Dalet will also showcase new remote editing capabilities that leverage the AWS infrastructure as a service resource. Dalet OneCut editors - such as journalists working in the field - can connect to the central bureau or facility to search and browse content, seamlessly mix it on their timeline with locally stored content (even in offline mode), and offload the rendering to the central site. Elnecave adds, “The real advantage of leveraging AWS for remote editing is in the user experience. For editors connecting from the field or from another facility, the combination of S3 storage and Cloudfront gives a much more efficient workflow and a more fluid editing UX.” A pioneer of component-based workflows, including IMF workflows industrialization, Dalet Galaxy five creates real business opportunities for global distribution. Key Dalet Galaxy five MAM and Orchestration functionality stores rich technical metadata, with workflow design tools, to automate IMF processes such as complex CPLs creation/rendering and supplemental IMF Packages management. Shown at IBC are new Dalet WebSpace tools for preview, review and approval of all objects of an IMF package, including the CPL, with a glance at the Video Timeline available on any web client, eliminating the need for mastering tools. IBC2018 attendees can book a private demonstration or workflow consultation with a Dalet expert to learn more about Dalet Galaxy five, Dalet Media Cortex and Dalet OnePlay feature highlights. Dalet Press Briefings at IBC Show 2018 To schedule a press briefing with Dalet, please contact Nick Govoni at nick@zazilmediagroup.com. About Dalet Digital Media Systems Dalet solutions and services enable media organisations to create, manage and distribute content faster and more efficiently, fully maximising the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloguing, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio) and government organisations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
NAB 2018 : IA, Cloud hybride et bien plus encore au menu de Dalet Galaxy five
Dalet Galaxy five Brings AI, Social Media and Hybrid Workflows to BroadcastAsia2018
Dalet, a leading provider of solutions and services for broadcasters and content professionals, today announced that it will showcase its award-winning Dalet Galaxy five media asset management and workflow orchestration platform for the first time at the BroadcastAsia2018 show, held in Singapore from June 26-28, on stand 4R4-06. “Dalet customers are looking for efficient ways to produce new forms of content, generated with efficient, AI-powered multiplatform productions and designed for cross-channel, complementary experiences that drive better engagement,” comments César Camacho, general manager, Dalet Asia Pacific. “At BroadcastAsia2018, Dalet will showcase how its evolutive Dalet Galaxy five platform is augmenting media operations with smart, orchestrated workflows, and enabling forward-thinking business models.” Dalet Galaxy five delivers three key enhancements; the first enables broadcasters and media organizations to leverage Artificial Intelligence (AI) across the workflow, the second leverages hybrid infrastructures with on-premises and Cloud deployments, the third puts social media at the core of the operations. BroadcastAsia2018 attendees can book a private demonstration or workflow consultation with a Dalet expert to learn more about the following Dalet Galaxy five feature highlights: Artificial Intelligence Framework Powered by Dalet Media Cortex, the new Dalet Galaxy five AI framework connects, orchestrates and fine-tunes purpose-driven combinations of AI models, enabling media organizations to build intelligent workflows that assist users with recommendations, facilitate collaboration with smart matching, and use predictive analytics for better provisioning and automated decision-making. Dalet Content Discovery, the first application to leverage this new AI framework, uses data generated by cognitive services, combined with existing metadata, to build smart content recommendations for editorial and creative teams. Learn more Social Media Framework The Dalet Social Media framework enables newsrooms to treat social media as an integrated part of their overall news operation. Journalists can harvest, analyze, produce and deliver fast-paced news on social media platforms alongside traditional outlets. The story-centric workflow offers familiar indicators such as number of views, likes, shares, as well as audience comments and threads. Visual engagement data lets journalists know how their posts are performing with their audience and discover new angles audiences are expecting. With analytical tools and dynamic content at their fingertips, journalists can quickly evolve posts into deeper stories or segue into a new angle. New capabilities include social media popularity indicators, Twitter harvester, scheduling and approval of social posts, expanded emoji library, contextual graphics and subtitles. Learn more Hybrid Workflows and Operations Dalet Galaxy five introduces new integrations with AWS infrastructure services, enabling hybrid scalable architectures that help minimize content handling costs and introduce more mobility in the user experience while enhancing the security of content. Enhanced Workflow Orchestration The new version of the Dalet Workflow Engine included in Dalet Galaxy five offers enhanced task management, high availability and new API services that simplify the integration with third-party systems. Recently added capabilities shown at BroadcastAsia2018 include top-down view of group tasks and shared task lists as well as task time tracking and data aggregation for reporting and analysis. Component-Based Workflows Power Multiplatform Productions Dalet Galaxy five disintermediates the media supply chain, allowing users to produce, manage and distribute content at the component level, a much more efficient and flexible way to facilitate complex and mass content volume workflows such as multiplatform news production and international programs preparation, localization and versioning. The model is particularly adapted to new families of standards such as the Interoperable Mastering Format or IMF. Dalet Galaxy five features a comprehensive set of tools within Dalet Webspace to manage end-to-end component-based IMF workflows from acquisition to production, versioning, packaging and distribution. This includes receiving IMF packages, referencing IMF assets in a central repository, leveraging IMF metadata, both technical and editorial, to search on all assets and data; generating proxies for preview of track files and CPLs in Dalet WebSpace; visualizing assets relationships (track files and CPLs, CPLs and OPLs), automating the creation of new versions, connecting CPLs using EIDR (Entertainment Identifier Registry) and ISAN (International Standard Audiovisual Number) ids. Learn more Enhanced Collaboration Beyond media management, Dalet Galaxy five is a full communication and collaboration platform for connected teams. New collaboration enhancements include Media Bins that provide the ultimate in media sharing flexibility; Dalet On-the-Go brings programs management tools to your phone and tablet; the updated Dalet Chat capabilities allow users to work by thread and embed assets such as graphics, audio and video files to provide a more comprehensive communication stream. Comprehensive Editing Experience Dalet Galaxy five offers a more comprehensive and collaborative editing experience to fit any workflow and editor's needs. Dalet Webspace features a story-boarder for cut editing anywhere; the Dalet OneCut built-in desktop editor gets richer with more editing tracks, new transitions and effects; the Dalet Xtend integration with Adobe Premiere Pro CC expands to support Adobe Projects as well as the Dalet CG-on-the-Timeline model. Enhanced Show Automation Expanding production control automation capabilities, Dalet Galaxy five offers a new version of Dalet On-Air, featuring new automation events macros for control of studio devices such as lighting, audio and camera position but also deep integration of these automation events with the full orchestration layer of the platform. Business Intelligence The new version of the Dalet Report Center features new set of data extractions and data model that supports analysis and reporting on a new set of business indicators. At BroadcastAsia2018, Dalet will illustrate this with some first business reports focused on a typical news operation and its contents. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Dalet products are built on three distinct platforms that, when combined, form versatile business solutions that power end-to-end workflows for news, sports, program preparation, production, archive and radio. Individually, Dalet platforms and products offer targeted applications with key capabilities to address critical media workflow functions such as ingest, QC, edit, transcode and multiplatform distribution. The foundation for Dalet productivity-enhancing workflow solutions, Dalet Galaxy is the enterprise Media Asset Management (MAM) & Orchestration platform that unifies the content chain by managing assets, metadata, workflows and processes across multiple and diverse production and distribution systems. Specially tailored for news and media workflows, this unique technology platform helps broadcasters and media professionals increase productivity while providing operational and business visibility. Dalet AmberFin is the high-quality, scalable transcoding platform with fully integrated ingest, mastering, QC and review functionalities, enabling facilities to make great pictures in a scalable, reliable and interoperable way. Addressing the demanding needs of studio production, multi-camera ingest, sports logging and highlights production, the innovative Dalet Brio video server platform combines density and cost-effectiveness with high reliability. Adopted by leading broadcasters, Dalet Cube is a suite of applications to create, manage and deliver graphics in a newsroom scenario. Dalet supports customers from the initial planning stages to well beyond project execution. Our global presence includes 17 offices strategically located throughout Europe, the Middle East, Asia Pacific, North America and South America, and a network of more than 60 professional partners serving 87 countries worldwide. This collective experience and knowledge enables our customers to realize potential increases in productivity, efficiency and value of their assets. The comprehensive Dalet Care program ensures deployments remain up and running with 24/7 support 365 days a year. Dalet systems are used around the world by many thousands of individual users at hundreds of TV and Radio content producers, including public broadcasters (ABS-CBN, BBC, CBC, DR, FMM, France TV, RAI, RFI, Russia Today, RT Malaysia, VOA), commercial networks and operators (Canal+, FOX, eTV, MBC Dubai, MediaCorp, Mediaset, Orange, Time Warner Cable, Warner Bros, Sirius XM Radio), and government organizations (Canadian House of Commons, Australian Parliament and UK Parliament). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
Dalet Wins TV Technology Best of Show Award at NAB Show 2018
TV Technology has announced that Dalet Galaxy five has won Best of Show award at NAB 2018. NewBay Media’s Best of Show Awards are judged by a panel of engineers and industry experts on the criteria of innovation, feature set, cost efficiency and performance in serving the industry. Dalet Galaxy five, the new version of the industry-leading Media Asset Management (MAM) & Workflow orchestration platform, brings a number of important functional enhancements and three major technology innovations that augment media operations and enable new forward-thinking business models. The first enables media organizations to leverage Artificial Intelligence (AI) across the workflow, the second leverages hybrid infrastructures with on-premises and Cloud deployments, the third puts social media at the core of the operations. Learn more about Dalet Galaxy five Learn more about TV Technology Best of Show Awards
Dalet Introduces Dalet Galaxy five at NAB 2018
Dalet, a leading provider of solutions and services for broadcasters and content professionals, today announced that it will unveil Dalet Galaxy five at NAB 2018. The new version of the award-winning media asset management and workflow orchestration platform brings a number of important functional enhancements and three major technology innovations that augment media operations and enable new forward-thinking business models. The first enables broadcasters and media organizations to leverage Artificial Intelligence (AI) across the workflow, the second leverages hybrid infrastructures with on-premises and Cloud deployments, the third puts social media at the core of the operations. “Dalet Galaxy five converges new media frameworks and leading-edge technology that enable true business and operational transformation,” states Arnaud Elnecave, vice president of marketing, Dalet. “At NAB, we will show how this new version delivers more value with practical applications of new AI integrations, hybrid operations and social media workflows, along with the many enhancements across editing, show automation, multiplatform production, workflow orchestration and collaboration.” NAB 2018 attendees can book a private demonstration or workflow consultation with a Dalet expert to learn more about the following Dalet Galaxy five feature highlights: Artificial Intelligence Framework The new Dalet Galaxy five AI framework connects, orchestrates and fine-tunes purpose-driven combinations of AI models, enabling media organizations to build intelligent workflows that assist users with recommendations, facilitate collaboration with smart matching, and use predictive analytics for better provisioning and automated decision-making. Elnecave elaborates on the key aspects of the new framework, “For media operations to get full business value from AI, it requires the right method and the appropriate platform. The new AI framework is designed to orchestrate combinations of cognitive services, fine-tune the models, version the data sets, align them with customers’ taxonomies, and eventually surface the results at various levels of the Dalet application stack to provide actionable insights and real business value to the users and to the organization.” Dalet Content Discovery, the first application to leverage this new AI framework, will be showcased at NAB 2018. The new module uses data generated by cognitive services, combined with existing metadata, to build smart content recommendations for editorial and creative teams. Deployed as part of the Dalet Unified News Operations and Sports Production solution, Dalet Content Discovery leverages automatic content tagging, topic extraction and key phrase searches, orchestrating a combination of Auto Indexing and Natural Language Processing (NLP) technology. Social Media Framework The Dalet Social Media framework enables newsrooms to treat social media as an integrated part of their overall news operation. Journalists can harvest, analyze, produce and deliver fast-paced news on social media platforms alongside traditional outlets. The story-centric workflow offers familiar indicators such as number of views, likes, shares, as well as audience comments and threads. Visual engagement data lets journalists know how their posts are performing with their audience and discover new angles audiences are expecting. With analytical tools and dynamic content at their fingertips, journalists can quickly evolve posts into deeper stories or segue into a new angle. New capabilities include social media popularity indicators, Twitter harvester, scheduling and approval of social posts, expanded emoji library, contextual graphics and subtitles. Hybrid Workflows and Operations Dalet Galaxy five introduces new integrations with AWS infrastructure services, enabling hybrid scalable architectures that help minimize content handling costs and introduce more mobility in the user experience while enhancing the security of content. Elnecave elaborates, “Dalet is offering a tight and seamless integration with AWS. Two examples, which will be shown on the stand, are the auto-scalability capability to save on infrastructure costs and the native support of S3 and Glacier. The latter provides a seamless user experience; for instance, content served to our web-based and mobile app clients Dalet WebSpace and Dalet On-the-Go respectively can be hosted on and streamed directly from S3.” The new hybrid capabilities will be illustrated at NAB 2018 with four distinct Dalet Galaxy five workflows – Archive in the Cloud, External Content Review, Multi-Site Federation & Content Sharing, and Disaster Recovery. Enhanced Workflow Orchestration The new version of the Dalet Workflow Engine included in Dalet Galaxy five offers enhanced task management, high availability and new API services that simplify the integration with third-party systems. Recently added capabilities shown at NAB 2018 include top-down view of group tasks and shared task lists as well as task time tracking and data aggregation for reporting and analysis. Component-Based Workflows Power Multiplatform Productions Dalet Galaxy five disintermediates the media supply chain, allowing users to produce, manage and distribute content at the component level, a much more efficient and flexible way to facilitate complex and mass content volume workflows such as multiplatform news production and international programs preparation, localization and versioning. Elnecave explains, “In a traditional workflow you need to re-render your entire project several times throughout its lifecycle including every version you need to distribute. The Dalet Galaxy five data model and toolset allow comprehensive component-based workflows. A much more flexible approach that de-duplicates media and offers significant savings on production time and delivery, both critical for managing complex international versioning workflows.” The model is particularly adapted to new families of standards such as the Interoperable Mastering Format or IMF. Dalet Galaxy five features a comprehensive set of tools within Dalet Webspace to manage end-to-end component-based IMF workflows from acquisition to production, versioning, packaging and distribution. This includes receiving IMF packages, referencing IMF assets in a central repository, leveraging IMF metadata, both technical and editorial, to search on all assets and data; generating proxies for preview of track files and CPLs in Dalet WebSpace; visualizing assets relationships (track files and CPLs, CPLs and OPLs), automating the creation of new versions, connecting CPLs using EIDR (Entertainment Identifier Registry) and ISAN (International Standard Audiovisual Number) ids. Enhanced Collaboration Beyond media management, Dalet Galaxy five is a full communication and collaboration platform for connected teams. New collaboration enhancements include Media Bins that provide the ultimate in media sharing flexibility; Dalet On-the-Go brings programs management tools to your phone and tablet; the updated Dalet Chat capabilities allow users to work by thread and embed assets such as graphics, audio and video files to provide a more comprehensive communication stream. Comprehensive Editing Experience Dalet Galaxy five offers a more comprehensive and collaborative editing experience to fit any workflow and editor's needs. Dalet Webspace features a story-boarder for cut editing anywhere; the Dalet OneCut built-in desktop editor gets richer with more editing tracks, new transitions and effects; the Dalet Xtend integration with Adobe Premiere Pro CC expands to support Adobe Projects as well as the Dalet CG-on-the-Timeline model. Enhanced Show Automation Expanding production control automation capabilities, Dalet Galaxy five offers a new version of Dalet On-Air, featuring new automation events macros for control of studio devices such as lighting, audio and camera position but also deep integration of these automation events with the full orchestration layer of the platform. Business Intelligence The new version of the Dalet Report Center features new set of data extractions and data model that supports analysis and reporting on a new set of business indicators. At NAB 2018, Dalet will illustrate this with some first business reports focused on a typical news operation and its contents. Learn More About Dalet Galaxy five at Dalet Pulse Join 250+ media and technology executives at Dalet Pulse to discover latest innovations from Dalet and technology partners. Dalet Pulse will take place on April 8th at the SLS Hotel in Las Vegas. To register, please visit: http://createsend.com/t/r-8CC34E99D2F084F42540EF23F30FEDED. Dalet Press Briefings at NAB Show 2018 To schedule a press briefing with Dalet, please contact Alex Molina at alex@zazilmediagroup.com. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Dalet products are built on three distinct platforms that, when combined, form versatile business solutions that power end-to-end workflows for news, sports, program preparation, production, archive and radio. Individually, Dalet platforms and products offer targeted applications with key capabilities to address critical media workflow functions such as ingest, QC, edit, transcode and multiplatform distribution. The foundation for Dalet productivity-enhancing workflow solutions, Dalet Galaxy is the enterprise Media Asset Management (MAM) & Orchestration platform that unifies the content chain by managing assets, metadata, workflows and processes across multiple and diverse production and distribution systems. Specially tailored for news and media workflows, this unique technology platform helps broadcasters and media professionals increase productivity while providing operational and business visibility. Dalet AmberFin is the high-quality, scalable transcoding platform with fully integrated ingest, mastering, QC and review functionalities, enabling facilities to make great pictures in a scalable, reliable and interoperable way. Addressing the demanding needs of studio production, multi-camera ingest, sports logging and highlights production, the innovative Dalet Brio video server platform combines density and cost-effectiveness with high reliability. Adopted by leading broadcasters, Dalet Cube is a suite of applications to create, manage and deliver graphics in a newsroom scenario. Dalet supports customers from the initial planning stages to well beyond project execution. Our global presence includes 17 offices strategically located throughout Europe, the Middle East, Asia Pacific, North America and South America, and a network of more than 60 professional partners serving 87 countries worldwide. This collective experience and knowledge enables our customers to realize potential increases in productivity, efficiency and value of their assets. The comprehensive Dalet Care program ensures deployments remain up and running with 24/7 support 365 days a year. Dalet systems are used around the world by many thousands of individual users at hundreds of TV and Radio content producers, including public broadcasters (ABS-CBN, BBC, CBC, DR, FMM, France TV, RAI, RFI, Russia Today, RT Malaysia, VOA), commercial networks and operators (Canal+, FOX, eTV, MBC Dubai, MediaCorp, Mediaset, Orange, Time Warner Cable, Warner Bros, Sirius XM Radio), and government organizations (Canadian House of Commons, Australian Parliament and UK Parliament). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
BBC Wales Puts Dalet At The Core Of Its New Broadcast Center
Dalet, a leading provider of solutions and services for broadcasters and content professionals, announced that BBC Wales has selected the enterprise Dalet Galaxy Media Asset Management (MAM) and Orchestration platform to facilitate all workflows and asset management requirements at its new state-of-the-art media facility located in Cardiff, Wales. Once deployed, Dalet Galaxy will offer a centralized content repository and provide tools to orchestrate workflows and media processes across production, news, studios and delivery departments. The massive installation design and multi-year deployment will be managed by Dalet Professional Services, which will ensure customer success in the transformation journey towards agility and maximize return on investment (ROI). “BBC Wales is pleased to be working with Dalet to provide an asset management system for our new home in Central Square, Cardiff. Dalet was chosen after a very competitive process, and will provide an important part of the technology solution at Central Square within a state of the art broadcast centre. We are looking forward to the successful delivery of the project,” comments Gareth Powell, chief operating officer, BBC Wales. As the core media hub, Dalet Galaxy will be deployed as the cornerstone of the new digital facility. All systems and sub-systems deployed in future phases will connect to this hub. The state-of-the-art, BPMN-compliant Dalet Workflow Engine will enable the BBC to orchestrate a combination of user tasks and media services ranging from ingest, transcoding and QC, to logging, editing, media packaging and distribution. A simple-to-use workflow designer interface allows users to model business processes, picking from a palette of stencils operations such as user tasks and notifications, media and metadata services, gateways, timeout and error management, and much more. The comprehensive and open Dalet Galaxy API will allow the BBC to tightly connect storage and infrastructure technologies, media services and post-production applications, and traffic and business platforms, orchestrating a fluid workflow that tracks assets and associated metadata across the media enterprise. “We have been working with the BBC on a multitude of projects for more than fifteen years," comments Adrian Smith, regional manager, Dalet UK. “Dalet Galaxy’s flexible architecture provides a future-proof framework on which the BBC can evolve to meet new requirements and production needs that arise over coming months and even years. The Dalet Professional Services team’s experience in managing such enterprise rollouts will help them navigate the juggernaut of this multi-year, large-scale deployment.” In addition to Dalet Galaxy, Dalet will be supplying a new Dalet HTML application for simplified management of camera card ingests and its Dalet Brio video server. Supporting both SDI and IP, the versatile, high-density Dalet Brio ingest and playout platform adheres to the SMPTE 2110 standards, allowing broadcasters to step into the future of IP while retaining the security of SDI. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Dalet products are built on three distinct platforms that, when combined, form versatile business solutions that power end-to-end workflows for news, sports, program preparation, production, archive and radio. Individually, Dalet platforms and products offer targeted applications with key capabilities to address critical media workflow functions such as ingest, QC, edit, transcode and multiplatform distribution. The foundation for Dalet productivity-enhancing workflow solutions, Dalet Galaxy is the enterprise NRCS and MAM that unifies the content chain by managing assets, metadata, workflows and processes across multiple and diverse production and distribution systems. Specially tailored for news and media workflows, this unique technology platform helps broadcasters and media professionals increase productivity while providing operational and business visibility. Dalet AmberFin is the high-quality, scalable transcoding platform with fully integrated ingest, mastering, QC and review functionalities, enabling facilities to make great pictures in a scalable, reliable and interoperable way. Addressing the demanding needs of studio production, multi-camera ingest, sports logging and highlights production, the innovative Dalet Brio video server platform combines density and cost-effectiveness with high reliability. Dalet supports customers from the initial planning stages to well beyond project execution. Our global presence includes 17 offices strategically located throughout Europe, the Middle East, Asia Pacific, North America and South America, and a network of more than 60 professional partners serving 87 countries worldwide. This collective experience and knowledge enables our customers to realize potential increases in productivity, efficiency and value of their assets. The comprehensive Dalet Care program ensures deployments remain up and running with 24/7 support 365 days a year. Dalet systems are used around the world by many thousands of individual users at hundreds of TV and Radio content producers, including public broadcasters (ABS-CBN, BBC, CBC, DR, FMM, France TV, RAI, RFI, Russia Today, RT Malaysia, VOA), commercial networks and operators (Canal+, FOX, eTV, MBC Dubai, MediaCorp, Mediaset, Orange, Time Warner Cable, Warner Bros, Sirius XM Radio), and government organizations (Canadian House of Commons, Australian Parliament and UK Parliament). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners. For more information on Dalet, visit www.dalet.com. About BBC Wales BBC Cymru Wales is the national broadcaster for Wales, providing a wide range of English and Welsh language programmes and services for audiences across Wales, as well as flagship programmes for the BBC network. It has the largest BBC newsroom outside London, serving audiences across Wales with live news across television, radio and digital platforms seven days a week.
Dalet Showcases Advancements in Media Asset Management and Orchestration Workflows at Inter BEE 2017
Dalet, a leading provider of solutions and services for broadcasters and content professionals, will demonstrate new technology advancements at the Inter BEE 2017 event (Hall 4 stand 4502) held in Chiba, Japan November 15th through 17th. Headlining the Dalet demonstrations is the company’s flagship media asset management (MAM) and orchestration platform, Dalet Galaxy. “To optimize efficiencies, sports, news and program preparation, multiplatform distribution and archive workflows need to be considered at the heart of the operations, and not as an afterthought or a siloed process. The Dalet Galaxy MAM and orchestration platform is key to enabling efficiencies across these media verticals,” comments Takato Yamaguchi, Dalet Regional Manager. “A governance layer, Dalet Galaxy manages the stock and the preparation flow of all the program elements needed for outbound content on all distribution channels as well as those targeted for archive. Dalet experts will be available to talk with broadcasters and media companies about how Dalet Galaxy MAM and Orchestration capabilities can improve program prep, multiplatform distribution and archive efficiencies and ways they can transform their media operation and ultimately their business.” Attendees to Inter BEE 2017 can book a private briefing with Dalet at http://www.dalet.com/events. Orchestrating and Streamlining Enterprise Media Workflows Dalet Galaxy is designed to integrate content pools and automate workflows across different verticals – such as programs, promos, news, sport, lifestyle and more. It provides a consolidated view of all media assets across the business with tools to easily automate and optimize workflows from acquisition to production and distribution of content to multiple broadcast platforms and publishing systems. Delivered with Dalet Report Center, Dalet Galaxy offers critical analytics specifically tailored for media operations, allowing management teams to measure performance throughout the chain and build data-driven strategies. Dalet Galaxy MAM and Orchestration does not substitute existing MAM systems, but rather integrates them to access the media assets they hold and facilitate coherent enterprise-wide workflows. It presents a very cost-effective and “media aware” alternative to the classic and costly approach of deploying a generic ESB. Extensive Integration Ecosystem The Dalet Galaxy comes with a wide range of out-of-the-box connectors, from industry standards to custom-built partner technology integrations. These integrations range from simple connectors for file-based exchanges with applications such as file transfer engines, HSM, QC, media transcoders and content analysis; to complex adaptors for asset-based exchanges, enabling bi-directional communication with systems such as PAM/MAM/DAM, CMS, OVP, NRCS, graphic systems, traffic, scheduling and billing. For the more tech-savvy organizations, the Dalet Galaxy WebServices API allows for any ad hoc integration to be developed in-house or by a contractor. Deeper Integration with Adobe Premiere Pro CC The critical connect point for post-production, the recently updated HTML5 Dalet Xtend panel connects Adobe® Premiere Pro® CC users to the Dalet Galaxy platform, providing a direct gateway to shared assets and facilitating greater collaboration with the rest of the users on the Dalet Galaxy platform – such as journalists, prep editors, sports producers and other production personnel. Editors can save projects or sequences as assets in Dalet Galaxy, and share them with other Adobe Premiere Pro editors connected to Dalet. New features and capabilities include support for multi-sequence export, locator inheritance, configurable metadata forms for exporting content and support for “while” scenarios when exporting from Adobe Premiere Pro. Cloud Enabled Further to that, when it comes to leveraging cloud capabilities, Dalet Galaxy is a real enabler, allowing to combine in a single workflow a mix of processes that use dedicated, on-premise resources and processes that dynamically consume Software-as-a-Service (SaaS) solutions. The framework is also ready for next-generation adaptors to connect new types of services such as artificial intelligence (AI) models that need to be driven with context and feedback. Video-Over-IP and Virtualizing Your I/O Server The Dalet Brio high-density I/O platform supports the latest IP standards adopted across the industry – SMPTE 2202-2, SMPTE 2202-6 and the recently published SMPTE 2110. The latest version of Dalet Brio no longer has dependency on a physical video board, allowing for a full virtualization of the I/O service, opening doors to more agile, next-generation video network configurations. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Dalet products are built on three distinct platforms that, when combined, form versatile business solutions that power end-to-end workflows for news, sports, program preparation, production, archive and radio. Individually, Dalet platforms and products offer targeted applications with key capabilities to address critical media workflow functions such as ingest, QC, edit, transcode and multiplatform distribution. The foundation for Dalet productivity-enhancing workflow solutions, Dalet Galaxy is the enterprise Media Asset Management (MAM) & Orchestration platform that unifies the content chain by managing assets, metadata, workflows and processes across multiple and diverse production and distribution systems. Specially tailored for news and media workflows, this unique technology platform helps broadcasters and media professionals increase productivity while providing operational and business visibility. Dalet AmberFin is the high-quality, scalable transcoding platform with fully integrated ingest, mastering, QC and review functionalities, enabling facilities to make great pictures in a scalable, reliable and interoperable way. Addressing the demanding needs of studio production, multi-camera ingest, sports logging and highlights production, the innovative Dalet Brio video server platform combines density and cost-effectiveness with high reliability. Adopted by leading broadcasters, Dalet Cube is a suite of applications to create, manage and deliver graphics in a newsroom scenario. Dalet supports customers from the initial planning stages to well beyond project execution. Our global presence includes 17 offices strategically located throughout Europe, the Middle East, Asia Pacific, North America and South America, and a network of more than 60 professional partners serving 87 countries worldwide. This collective experience and knowledge enables our customers to realize potential increases in productivity, efficiency and value of their assets. The comprehensive Dalet Care program ensures deployments remain up and running with 24/7 support 365 days a year. Dalet systems are used around the world by many thousands of individual users at hundreds of TV and Radio content producers, including public broadcasters (ABS-CBN, BBC, CBC, DR, FMM, France TV, RAI, RFI, Russia Today, RT Malaysia, VOA), commercial networks and operators (Canal+, FOX, eTV, MBC Dubai, MediaCorp, Mediaset, Orange, Time Warner Cable, Warner Bros, Sirius XM Radio), and government organizations (Canadian House of Commons, Australian Parliament and UK Parliament). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners. For more information on Dalet, visit www.dalet.com.
MAM Moves to the Cloud – Dalet has a View
The Cloud changes everything else in broadcast and since most MAMs are not cloud-native, will cloud kill MAM as we know it? Kevin Savina, director of product strategy, Dalet answered all your questions. Who actually makes money from MAM? Organizations using Media Asset Management (MAM) to increase their financial bottom line usually do so by reducing costs, increasing revenues or a combination of both. The big question is: how do we measure that? As you know, big questions often come with multiple answers... In this case, the main issue is that measuring the Return on Investment (ROI) of the implementation of a new MAM solution is not an easy task, because there is no baseline to measure it against. At Dalet, we believe the value can be measured. First let’s define what we mean by MAM. Dalet define it as the platform that helps with the management of an organization’s media assets, cataloging assets for search, browse and retrieval. When properly used, the MAM should be the primary access point for ingress, access and egress for media in the organization. The productivity boost from a properly designed catalog is the ability to find things when you need them and retrieve them for use as quickly as possible. The second key aspect of a modern MAM platform is the ability to orchestrate workflows to create value from these assets. MAMs that offer ‘If This, Then That’ (IFTTT) type of policies enable organizations to automate and keep tabs on all kinds of processes, including ingest operations, review & approvals, transcoding, automated QC and media distribution. Even at the basic IFTTT level, the ability to have a system route media within the organization has the value of eliminating wasted time (tasks no longer sit for a human resource to trigger or operate them), as well as providing limited reporting on proper completion. A well-designed MAM system with IFTTT policies will be able to report on the processes that were started and completed by this policy control. We can see the value brought by these platforms from two angles: Reducing operational costs by automating processes and facilitating human operations, through the cataloging of assets on one side and the orchestration of workflows on the other side. Increasing revenues by providing the ability to produce more and better content and/or to deliver this content to more outlets, thus maximizing the value of assets. Dalet customers who have implemented MAM systems have been able to substantially increase their productivity by a factorx4 to x6, and expand their content distribution by a factorx8 to x11. Has MAM delivered on its promises? From our point of view, the fact that a MAM project delivers on its promises is based on a combination of factors: - On the end-user side: Are the expectations well understood? Have the end-user needs been well taken into account? Is the choice of the vendor / solution motivated? Has the project been well managed? - On the vendor side: Is the product appropriate for the needs? Has the project been well managed? The issue isn’t so much whether MAM has delivered on its promises, but whether or not specific vendor promises of what a MAM is actually capable of, beyond the catalog, were fulfilled. There are numerous examples of vendors that have over-promised MAM capabilities for the ability to integrate with external metadata sources, interoperate with third-party systems, handle specific media formats and data models, or manage specific workflows. How does the Cloud change things? The Cloud implies multiple things at once: Virtualized machine instances Machines that are not in the local data center Storage that is not in the local data center Business rules to create and deploy machine instances and storage when required (i.e. elasticity) Billing models that align with operations, based on subscriptions or ‘pay for what you use’ Media customers are choosing to utilize some or all of these items as they implement a ‘cloud’ workflow. In some cases, they want media transformation and distribution to run as close to the edge as possible, thus lowering their costs of distribution. In other cases, we’re seeing entire pre-production workflows operate in the cloud in order to provide elastic costs to match job order billing. Cloud changes things in the sense that it adds a whole new level of flexibility to MAM deployments. Things that used to be fixed and constrained can now be used as needed. For example, cloud allows for: Flexible, dynamic and scalable IT infrastructure (compute or storage), with new pricing models IaaS/PaaS/SaaS models and access to new cloud-related services - for example Artificial Intelligence (AI) Just as there is no one definition of ‘cloud’ there is no one ‘cloud’ implementation or business model that is right for every customer. Vendors should be prepared to talk about each of the items the ‘cloud’ makes possible and discuss how their solution can fit within the customer needs. Point 1 impact is that MAM solutions need to support this new type of infrastructure. This is a new generation of infrastructure. The broadcast industry started with proprietary, ad-hoc hardware, then moved to off-the-shelf IT systems (servers, storage). Cloud is a similar change. Point 2 is the real game changer as it has real operational and business impacts. The core of MAM products is not impacted by such change. Assets will continue to be referenced in a system and tools will still be required to process the content. What is impacted is the eco-system around the MAM, which can now become much more dynamic. A MAM should be able to leverage cloud services so that users can benefit from the cloud through the MAM. And there again orchestration will be a key component, giving the ability to provision, control and monitor the various services available. Can you simply virtualize a MAM in the cloud and make it a success? The ability to successfully virtualize a MAM in the cloud obviously depends on how you measure success. We see success as customer-driven, not vendor-driven. If a customer wants to migrate their existing workflows and software licenses to an external datacenter for the purposes of offloading hardware management and gaining simpler, high availability / disaster recovery scenarios, virtualizing the existing MAM would be 100% appropriate. Some of our customers have been fully virtualizing their MAM solution for years and consider the project a success. Of course, simply virtualizing your existing MAM infrastructure and hosting it in a cloud environment (public or private) doesn’t gain the other cloud benefits of elastic business rules and elastic costs. To truly enable these items, MAM and workflow orchestration systems built around them should be architected to enable individual processes to be created and deployed as business needs require them, which requires that vendors have knowledge of the cloud platform the customer has chosen in order to properly create either a virtual machine instance or virtual container host, clone the proper process, start the machine/container, start the process and connect it to the central system (and of course, the opposite, when the business need expires). How do you architect asset management for the cloud without losing a lot of money? Like anything in a software organization, you start by listening to your customer’s needs, and then you build the pieces necessary to fulfill those needs. Controlling costs in software builds is a matter of two things: Proper architecture and planning up front Good project management to control engineering processes and minimize the impact of external changes Does MAM have a future? If so, what form will it take and why? MAM catalogs are an essential part of media operations, and they are not disappearing. Media organizations will always need to be able to search, browse and retrieve their media assets, retaining metadata from the interaction with external systems, and enabling workflow orchestration on top of those media-aware data models. Tapping into the deep, multi-layered data model of MAM platforms such as Dalet Galaxy, internal or external reporting and analytics tools allow users to analyze vast amounts of data and offer Business Intelligence (BI) specifically tailored for media operations in order to measure performance throughout the chain and build sound data-driven strategies. This is one of the keys to growth for media organizations who greatly benefit from the agility and accessibility of the Cloud. Smart vendors see the cloud as an enabler of new business models, providing customers what they want, when they want it. MAM needs to move from a solution to a smooth part of a business workflow. For a MAM to be future-proof, it must enable more and more workflows around it, provide a high level of agility, and last but not least, be easy to integrate. Cloud is not a destroyer of worlds, it is a creator of them. Thanks to The Broadcast Bridge for the interview of Kevin Savina. Read the full interview here: https://www.thebroadcastbridge.com/content/entry/8847/mam-moves-to-cloud-dalet-has-a-view