Dalet, DDN, Quantum and SeaChange Team Up

Combined technologies create an enterprise solution that answers the production and playout needs for fast-paced broadcasters

Dalet announced today that DataDirect Networks (DDN), Quantum and SeaChange International (NASDAQ: SEAC) will be showcasing at the NAB2009 exhibition an enterprise media asset management-based workflow solution that accelerates how broadcasters prepare and deliver television programming. Through efforts to closely integrate their respective technologies, the four broadcast vendors have developed an enterprise solution that answers the production and playout needs for news, sports, media asset management and content repurposing.

“Unifying our forces with SeaChange, DataDirect Networks and Quantum is a strategic move,” said Stéphane Schlayen, Chief Operating Officer, Dalet. “With more than 60 systems deployed we have come a long way. Our goal has always been to build solutions on open IT platforms and to integrate transparently with the latest best-of-breed technologies. The storage, file system and video infrastructure combined with our powerful Dalet Enterprise Edition MAM and workflow engine will provide a cost effective, flexible and scalable platform for large-scale, fast-paced broadcasters looking for better efficiency, reusable assets and operational cost savings.”

The seamless workflow is book-ended by SeaChange’s highly flexible MediaClient ingest and playout software codecs. In between is DDN’s high-bandwidth, high-capacity Silicon Storage Architecture™ (S2A™) storage platforms and Quantum’s StorNext File System for centralized, real-time access to content for highly concurrent editing and playout operations. The workflow is driven by Dalet’s powerful enterprise asset management solution, DaletPlus, which facilitates critical functions such as station-wide browsing and logging, simple desktop editing, and fast collaborative production via seamless integration with editing applications.

“In today’s hyper-competitive entertainment marketplace, broadcasters need the ability to be innovative in their programming and accelerate workflows to adapt to the drastic shift in viewing habits, while still keeping operating expenses in check,” said Chris West, Vice President of Worldwide Broadcast Sales, SeaChange. “This solution solves what has historically been a cumbersome process by employing proven, scalable technologies to ingest and prep virtually any form of content for playout to any type of stream.”

The Dalet, DDN, Quantum StorNext and SeaChange solution is a highly scalable infrastructure that can support thousands of users. SeaChange ingest and play-out video servers connect directly to the StorNext- managed DDN storage, which eliminates cumbersome transfers and makes the content available for users almost immediately after the recording starts. The integrated solution gives near real-time ingest and real-time playout performance without the traditional hardware requirements, a configuration that is ideal for fast-paced news operations and sporting events.

“As the leading data infrastructure provider for content-rich markets, DDN delivers award-winning storage solutions that have enabled workflows in more than 400 media production facilities worldwide,” said Jeff Denworth, Vice President of Marketing, DataDirect Networks. “DDN’s broadcast solutions are enabling the next generation of intelligent media streaming, scalable to thousands of concurrent megabit streams, and able to provide extreme levels of performance consistency for predictable media ingest and delivery. Our work with Dalet, Quantum and SeaChange has already seen rapid customer adoption and we look forward to expanding on that success with this highly scalable tapeless production-to-playout workflow.”

DDN provides a high end, solid SAN infrastructure that supports many connections, with high bit rate HD formats. The SAN configuration, managed by the Quantum StorNext File System, enables Dalet application servers that manage media operations such as conversions to be directly connected via fiber channel and thus to drastically speed up the process. The combination of StorNext with DDN guarantees robustness, outstanding performance and high availability.

“We are committed to providing partners and customers the most scalable, high performance workflows in the industry. The StorNext File System seamlessly enables Dalet applications and SeaChange applications to share assets transparently,” said Lance Hukill, Vice President of Software Sales for Quantum. “Partnering with Dalet, DDN and SeaChange will allow customers to decrease their time-to-market, thus increasing revenues.”


Core Dalet, DataDirect Networks, Quantum and SeaChange Workflow Components

The workflow addresses how consumers today are viewing their content, not only in high definition (HD) and standard definition (SD) through terrestrial, cable, satellite and IPTV services on traditional television sets, but also on the web, through video-on-demand and on mobile devices.

SeaChange MediaClient Series standard and high definition codecs powered by Dalet: Enabling simultaneous ingest of a wide range of content and formats, and simultaneous creation of multiple file formats and varying bit rates. Playing out multiple formats for air, studio, video-on-demand or IPTV distribution.

Dalet Enterprise Asset Management Platform: Dalet manages assets and workflows in the largest and most complex media organizations with large number of users across departments using different and concurrent workflows. The built-in SOA compliant Web Services API provides a high level of interoperability to straight-forward integration with third-party broadcast and corporate systems and applications. The enterprise workflow engine manages contextual workspaces, production tools, access to media for each user profile. Metadata sets are displayed per profile, and tracked across the entire workflow.

DataDirect Networks’ S2A data infrastructure platforms: DDN’s eighth generation S2A platforms provide extreme performance and scalable capacity, with the ability to manage 1.2 petabytes, over 40,000 hours of high-res digital archive at 50Mb/s, in only two floor tiles and deliver sustained throughput of up to 600 concurrent IMX 50 streams with only one appliance. DDN’s xStreamScaler S2A9900 combines award-winning storage with high-speed shared file storage technology to deliver scalable bandwidth, unbounded capacity and performance consistency for media workflows. DDN xStreamScaler technology is designed to simplify media storage environments by enabling system consolidation while ingesting multiple data streams, supporting real-time concurrent editing and scalable play-out streaming.

Quantum’s StorNext File System and StorNext Storage Manager: From content acquisition to distribution Quantum solutions are used throughout the world to centralize content, enable faster sharing across applications, and build cost-effective digital archives for long term storage and data protection. The world-renowned StorNext File System supports Windows, Linux, UNIX and Mac platforms for transparent shared access for the most demanding streaming-media applications. StorNext Storage Manager migrates assets from primary disk to lower cost storage tiers including tape, disk, and de-duplication storage.

The production workflow will shortly be available to broadcasters worldwide and will be on display during NAB 2009 at Dalet (stand SU3702) and SeaChange (stand SU12009).

Additionally, Dalet (stand SU3702), DDN (stand SL3310), Quantum (stand SL2509) and SeaChange (stand SU12009) will be hosting a special launch event during NAB2009 at Red Square (Mandalay Bay Hotel) on April 21, 2009 from 6:00pm to 9:00pm. Please stop by the respective stands for more detailed information.


About Dalet

Dalet is a worldwide leader in software that empowers broadcasters and content professionals to produce and manage audio and video content in a digital, multi-platform world. Dalet media asset management (MAM) solutions streamline production costs and increase revenue opportunities by simplifying the distribution of rich-media assets across both interactive and traditional platforms.

Dalet tools are used around the world by thousands of content producers including major television and radio public broadcasters (BBC, CBC, DR, NPR, RFI, RTM, VOA, WDR), commercial networks (ART, eTV, Grupo Prisa, Prime Television, The Press Association, Warner Bros., XM Satellite) and government organizations (Queensland JAG, Canadian House of Commons, The European Commission). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0000076176, Bloomberg DLT:FP, Reuters: DALE.PA.


About DataDirect Networks

DataDirect Networks, Inc. is the data infrastructure provider for the most extreme, content-intensive environments in the world—including the largest online gaming and music sites, social networking applications developers, photo and video sharing services, high performance computing environments, and more than 400 broadcast and post-production facilities around the globe. With more than 180 petabytes installed worldwide, the company’s S2A™ (Silicon Storage Architecture™) technology delivers massive throughput, scalable capacity, consistency, efficiency and data integrity for today’s extremely competitive and evolving markets. Founded in 1998, DataDirect Networks serves customers through its global partnerships with Dell, IBM, Sony and other industry leaders; and through its offices in Europe, India, Asia Pacific, Japan and throughout the U.S.


About Quantum

Quantum Corp. is the leading global storage company specializing in backup, recovery and archive. Combining focused expertise, customer-driven innovation, and platform independence, Quantum provides a comprehensive range of disk, tape, media and software solutions supported by a world-class sales and service organization. As a long-standing and trusted partner, the company works closely with a broad network of resellers, OEMs and other suppliers to meet customers’ evolving data protection needs. For more information on StorNext Data Management Software, visit www.quantum.com/stornext.


About SeaChange

SeaChange International is a leading provider of software applications, services and integrated solutions for video-on-demand (VOD), digital advertising, and content acquisition monetization and management. Its powerful open VOD and advertising software and scaleable hardware enable cable and telco operators, as well as broadcasters, to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy Award-winning and patented technology, thousands of SeaChange deployments are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. Headquartered in Acton, Massachusetts, SeaChange has product development, support and sales offices around the world. Visit www.seachange.com.


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