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Mar 03, 2020
France
Ooyala Flex Media Platform avanza a su próximo capítulo con Dalet
Seis meses después de la adquisición, Dalet impulsa su rápido desarrollo y nuevas versiones mensuales para Ooyala Flex Media Platform, mejorando la experiencia de usuario e impulsando los flujos de trabajo de distribución digital para emisoras, marcas y experiencias de deportes por OTT

Abriendo horizontes

La Plataforma expande posibilidades para los clientes de Dalet potenciando flujos de trabajo que captan audiencias multiplataforma

París, Francia - 3 de marzo de 2020 – Dalet, proveedor líder de soluciones y servicios para difusores y profesionales de contenido, ha realizado importantes avances en el desarrollo de Ooyala Flex Media Platform. Adquirida en julio de 2019, Dalet ha acelerado la ingeniería de la solución en cuatro áreas claves: experiencia de usuario; rendimiento y capacidades centrales de la plataforma; APIs y flujos de trabajo OTT. La potencia aportada por la adquisición de Dalet, ha permitido un mayor crecimiento y desarrollo, aumentando las capacidades de la Plataforma para servir a una gama más amplia de organizaciones que buscan retomar el control de su estrategia de video, como equipos de medios digitales, ligas deportivas y equipos, así como marcas y compañías de medios que están ampliando sus ofertas digitales y dirigiéndose directamente al consumidor a un ritmo acelerado. 

“Yendo más allá del espacio de transmisión tradicional donde Dalet ha sido líder por años, Ooyala Flex Media Platform está cumpliendo con los requisitos claves de logística de medios para empresas como EnhanceTV, Arsenal Football Club y Migo en Filipinas, una ‘startup’ que busca hacer que el consumo OTT de contenido ‘premium’ sea asequible para los países en desarrollo,” comenta Bea Alonso, Directora de Marketing de Producto, Dalet. “Con el video como un componente central de los planes de negocio hoy en día, estas organizaciones requieren una plataforma de administración de contenidos que les permita colaborar sin problemas, producir excelentes contenido rápidamente y tomar el control de su cadena de proceso y distribución de medios. Ooyala Flex Media Platform está diseñada para optimizar los flujos de trabajo, lo que permite a las empresas monetizar mejor su contenido. Ofrece una tremenda versatilidad de distribución, permitiendo a estas compañías lanzar campañas y ofertas de contenido para redes sociales, digitales y OTT de manera rápida y eficiente.”

Las iniciativas clave de desarrollo en los últimos seis meses incluyen:
 

  • Soporte mejorado para flujos de trabajo OVP / OTT

    Ooyala Flex Media Platform extiende su soporte para entregar contenido a una variedad de proveedores de OVP, incluyendo las últimas mejoras al plug-in para Brightcove. “Nuestro compromiso de apoyar los flujos de trabajo OTT es una prioridad para Dalet y se ha demostrado en lanzamientos recientes. En el futuro, continuaremos incrementando las capacidades de distribución multiplataforma,” dice Lincoln Spiteri, Vicepresidente de Ingeniería, Dalet. Las nuevas capacidades OTT incluyen soporte para MPEG-DASH y mayor soporte para jerarquías y taxonomías complejas de metadatos.
     

  • Experiencia de usuario excepcional

    La última interface web de OoyalaMAM, que ha sido diseñada en colaboración directa con clientes, proporciona una experiencia de usuario excepcional que permite la adopción rápida de herramientas y flujos de trabajo. Las nuevas funciones incluyen capacidades avanzadas de búsqueda de activos, incluidos metadatos descriptivos y temporales, fácil preparación de metadatos y herramientas para organizar grandes colecciones de activos. Además, OoyalaMAM también proporciona ayudas de visualización de contenidos con onda y niveles de audio, además de un preciso reproductor de video HTML5, que incluye MP4, MPEG-DASH y HLS con conmutación de audio y subtítulos.
     

  • Formidable y escalable infraestructura

    Dalet I&D ha avanzado significativamente la escalabilidad, operatividad y confiabilidad de Ooyala Flex Media Platform. La Plataforma ha consolidado sus capacidades multi-nube y está disponible para su implementación en Amazon AWS, Google Cloud Platform y Microsoft Azure. También admite implementaciones on-premise. Spiteri agrega: “Trabajar en la nube es una cosa, trabajar bien en la nube es otra. Desde el 2015, Ooyala Flex Media Platform ha adoptado un enfoque nativo en la nube para su arquitectura. La Plataforma se basa en una colección de microservicios totalmente compatibles con las prácticas modernas de DevOps.” Una capa de abstracción de almacenamiento actualizada mejora la ubicación de los activos en las soluciones de almacenamiento, lo que permite operaciones más eficientes en varias localizaciones con opciones para mover activos y flujos de trabajo a la nube a través de implementaciones híbridas.
     

  • Plataforma abierta lista para la integración

    Diseñada para integrarse con cualquier sistema con un API abierto, Ooyala Flex Media Platform puede extender los flujos de trabajo a través de complementos de mensajería y scripts personalizados. Alternativamente, su API REST permite a los clientes construir sus propias aplicaciones sobre la Plataforma. Las novedades de API en versiones recientes permiten a los clientes desarrollar complementos nativos que se pueden integrar en la configuración general de la Plataforma. El marco de ejecución de trabajos (JEF) y el SDK relacionado están disponibles para los clientes que deseen ampliar la Plataforma más allá de lo que se puede lograr mediante scripts.
     

  • Ciclo de lanzamiento mensual

    A partir de ahora, Dalet emplea una cadencia de lanzamiento mensual que permite a los clientes de Ooyala Flex Media Platform adoptar nuevas capacidades y desarrollar flujos de trabajo más rápidamente. Esta aceleración en I&D también garantizará que la Plataforma y sus numerosas integraciones permanezcan seguras y cumplan con los estrictos estándares de ciberseguridad la industria, como las Marcas de Compromiso con la Seguridad de la DPP para difusión y producción.


Para obtener más información sobre Ooyala Flex Media Platform, visite https://www.dalet.com/ooyala-flex-media-platform. Si quiere saber cómo Ooyala Flex Media Platform puede abordar las demandas de las nuevas audiencias con cadenas de suministro basadas en la nube, vea el blog por Lincoln Spiteri aquí.
 

Acerca de Dalet Digital Media Systems

Las soluciones y servicios de Dalet permiten a las organizaciones de medios crear, administrar y distribuir contenido de manera más rápida y eficaz, maximizando el valor de sus activos. Basado en una fundación ágil, Dalet ofrece sofisticadas herramientas colaborativas que permiten flujos de trabajo completos para noticias, deportes, preparación de programas, postproducción, archivos y gestión de contenido empresarial, radio, educación, gobiernos e instituciones.
 
Las plataformas Dalet son escalables y modulares. Ofrecen aplicaciones especializadas con capacidades clave para abordar funciones críticas de operaciones de medios pequeños a grandes, como planificación, organización de flujos de trabajo, ingesta, catalogación, edición, chat y notificaciones, transcodificación, automatización de reproducción, distribución multiplataforma y análisis.

La integración del negocio Ooyala Flex Media Platform ha abierto grandes oportunidades para que los clientes de Dalet implementen estrategias exitosas que alcancen mejor a sus audiencias con una distribución ágil de contenido multiplataforma en una gama más amplia de mercados, como ligas y equipos deportivos, marcas y empresas de negocios, así como compañías de medios y entretenimiento que buscan ampliar sus ofertas digitales.
 
Cientos de productores y distribuidores de contenido utilizan las soluciones y servicios de Dalet a nivel global, incluyendo emisoras públicas (BBC, CBC, France TV, RAI, TV2 Denmark, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), redes comerciales y operadores (Canal +, FOX, MBC Dubai, Mediacorp, Fox Sports Australia, Turner Asia, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio), organizaciones deportivas (National Rugby League, FIVB, Bundesliga) y gubernamentales (UK Parliament, NATO, United Nations, Veterans Affairs, NASA).
 
Dalet cotiza en la bolsa NYSE- EURONEXT (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA.
 
Dalet® es una marca registrada de Dalet Digital Media Systems. Todos los productos y marcas comerciales mencionadas pertenecen a sus respectivos propietarios.
 
Para obtener más información sobre Dalet, visite https://www.dalet.com.
 
Contacto de Prensa
Alex Molina
Zazil Media Group
(C) alex@zazilmediagroup.com
(T) +1 (617) 834-9600

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This article was first published on the SMPTE website by Michael Goldman, Board Member at SMPTE. This is based on an interview of Lincoln Spiteri, VP of Engineering, Ooyala at Dalet. In the opinion of Lincoln Spiteri, VP of Engineering at Dalet, a major manufacturer of media workflow technology solutions, the OTT video content streaming revolution is currently in a vibrant, but dichotomous place. On the one hand, many technological, logistical, and standardization aspects of securely delivering scaled content over the internet to consumer devices or businesses are now stable and are burgeoning at this point, so that more creators and distributors than ever can efficiently push their programming to the public. The current growing global dependence on streaming news, sports, entertainment content, meetings and personal interactions during the ongoing worldwide emergency, for example, illustrates how “established” OTT streaming has become. Disruptive forces and the new possible On the other hand, significant “disruptive forces,” as he puts it, have evolved what are possible, needed, expected, and desired out of the video-streaming paradigm. This means, in essence, that no sooner have established methodologies proliferated than new questions and answers start hurtling down the chute that can change some of those methodologies over time. “The delivery side has settled overall,” Spiteri says. “We have the means to deliver high bandwidth, so the adaptive streaming side is there. Edge providers like Akamai and AWS Cloudfront, among others, and also cloud services being offered by the likes of Amazon, Google, and Microsoft Azure are providing the ability to anyone who wishes to deliver content over the top via the internet to be able to do so. In terms of delivering generalized services, all the building blocks are now understood, and they are on the verge of becoming commoditized in many new ways. It’s a global phenomenon where people are consuming video on an incredibly large scale. “But if you think about the disruption that Netflix and others have brought about in terms of being able to monetize their platform on such a large scale, by providing incredibly high-quality video and, nowadays, producing content themselves, I think that also drove the adoption, because consumers ultimately tend to gravitate to quality. On one side, you have big content producers spending billions of dollars to create compelling, original content they can distribute [online]. But then, on the other hand, you have the ongoing phenomenon of YouTube, which probably offers the most video content on the Internet in terms of volume. And a lot of that is from small-time content makers—homegrown content. The need for those people to also be able to produce and distribute is an interesting development from a technological point of view. “So there is something to be said about knowing what happens upstream in terms of acquiring or producing content [for distribution on the Web]. But the question arises, how do you do that efficiently to meet all sorts of different criterion at different distribution points, when targeting all sorts of different devices and platforms?” Managing digital video assets more efficiently Spiteri says the answer lies in figuring out how to manage digital video assets more efficiently all along the chain. “You have to have a good grip on your assets and have good metadata describing those assets,” he adds. “You need a way to prepare assets for consumption on a wide variety of devices and media platforms. That allows you to go back into your archive, and basically monetize not just the new content you are making, but also your existing assets.” Thus, among other developments, manufacturers like the company Spiteri works for, Dalet, and others are pushing into the marketplace various “media logistics platforms,” which he calls “the orchestration piece of the streaming puzzle,” designed, he says, “to make it easier and less costly to manage, package, and distribute content.” After all, he says, we live in a world where content not only has to be streamed, but in fact, has to be captured, edited, packaged with robust production values intact, and distributed or re-distributed to a wide range of destinations, often in a matter of minutes. Some examples of such platforms come from companies like Dalet, SDVI Corp., and Ownzones, among others. “For news and sports especially, time is of the essence,” he says. “That’s what I mean about ‘orchestration.’ We have a sports client in the UK, and they are required as a virtue of their license to deliver clips from a game within, say, five minutes of the event happening. This could be a two-minute package that needs to be sent off to perhaps 100 licensees to use [as highlights]—the package will be placed on someone’s Web platform or their applications for mobile consumption. So these orchestration platforms are needed to drive those sorts of things—to capture, edit, and produce packages within minutes out of a live event, and then enable it to be distributed immediately in a format that is the right format for whomever is receiving that package. So the development of tools that can make streaming of such content fast, robust, reliable, and scalable is very important.” In other words, tools that can “bring in a high level of automation” on the front end are now helping to democratize the streaming revolution, Spiteri suggests. “The idea is we can marry the media asset management side with metadata and with orchestration so that you can bring in that high level of automation, be able to prepare packages and, at the same time, make sure they are being reviewed for compliance purposes and then be ultimately delivered to whomever is putting the material online,” he explains. Spiteri emphasizes that the content industry has invested heavily in recent years in not only managing and protecting data, but in ways of tracking their users viewing habits and interests. That’s why, he suggests, you will often see content streaming providers “behaving like digital agencies to a certain extent, readily experimenting with their user interfaces to see what is working and to understand what their customers are viewing. They have a sophisticated level of analytics for that sort of thing, gathering an amazing amount of data.” Related to all this, Spiteri feels it is inevitable that artificial intelligence tools will “naturally play a bigger part” in how this data on users is gathered and taken advantage of, as well as how content is packaged and streamed around the world going forward. He points to new initiatives from several companies trying to weave AI tools into the video streaming tapestry. These include his company, Dalet, Amazon, Azure, and Graymeta. Further, some industry players are taking advantage of open-source AI learning framework services such as Tensorflow, developed by Google, and Facebook’s Pytorch, among others. “The AI community is definitely growing at a fast rate, now that we can run things through the Cloud,” he says. “So I think we will see some interesting applications of AI coming, as a result, with innovations combining analytics coming from users and helping companies learn about usage patterns and things like that.” On the importance of cyber-security He particularly feels that the security issue for content distributors has also largely stabilized in terms of delivering material over encrypted channels, thanks to established digital rights management (DRM) standards and services, including Google Widevine, Microsoft Playready, Apple FairPlay, and Adobe Content Server, among others. Additionally, he points to an increasing trend across the industry whereby companies are joining forces to develop new and more stringent cyber-security protocols, such as the DPP initiative and the Trusted Partner Network. “All the major means of delivery allow you to deliver encrypted content—I think that is pretty much a done game,” Spiteri says. “Those things are very robust at this point. They are still evolving, but there is no magic sauce. They use the fabric of the Web itself—the core technologies are acting as part of a framework and infrastructure that allow us to deliver content at scale. And now, various CDN’s [content delivery networks] allow you to essentially geo-fence your content [using geographically distributed servers to transport files] so that it can’t be touched by anyone outside the region it is intended for. So we have all sorts of mechanisms for providers to understand who their users are, what their level of access should be, and they are all very mature at this point with well-established operators and practices.” Iterate and innovate Still, he expects the industry “to continue to iterate and innovate” in terms of user interfaces and other ways of simplifying the experience, with greater use of voice control technologies and more powerful, AI-powered content recommendation engines on the way, among other things. Spiteri says other interesting advancements coming down the chute include increased reliance for some providers on the notion of an API-first platform—what he calls “a headless OVP” for certain kinds of applications. “There are various companies, including one called Mux, that are built around the idea of having an easier way for the technology needed to deliver content to be more open with API-first delivery,” Spiteri relates. “I think we will see more of these in the near future. They are not necessarily there to build the best content management system, or to provide an end-to-end tool chain to let anyone who wants to build an OTT platform to do so, but they focus very specifically on a particular piece and make it as good as it can be.” He also emphasizes that the evolution of adaptive bit rate streaming standards such as MPEG-DASH, Apple’s HLS (HTTP Live Streaming), Microsoft Smooth Streaming, and others has “removed a lot of the fragmentation” in the video streaming world. By that, Spiteri means that, “it’s now fairly easy to be able to package your content and scale it up or down based on the conditions the stream is being delivered in.” Thus, Spiteri largely feels that the standardization issue in the streaming world is not an impediment anymore on a mixed-platform landscape. However, more generally, he also points out that what has really changed is the fact that, in this realm, “a significant part of the standards is carried by software now, not hardware. Devices can be upgraded over the air to fix certain issues or meet certain changes in a standard now. Therefore, the whole dynamic is changing. TV’s, phones, tablets are so powerful these days that the standards have to become agile. We can’t wait four or five years anymore for a new standard to be developed.” And related to that, he points out that the OTT side of things will, for the foreseeable future, remain linked to one degree or another to the OTA side of things due to the “bigger role that OTA still plays when it comes to live events—it’s typically more reliable for sporting events and so on. So OTA still has room to grow, as well.” As a consequence, the ATSC 3.0 next-generation terrestrial TV broadcast standard’s growth and evolution in the US is having an impact also in the streaming world, as discussed in Newswatch in 2019, because of the hybrid nature of the viewing landscape for the foreseeable future.     “Many companies are beginning to mix streaming content with live channels,” he says. “I’m sure several of the platforms are heading that way. In the UK, we have a service called TalkTalk, for example, which has created a pretty seamless mixture of over-the-air and over-the-top means of delivering content to the set-top box. Their software makes it pretty indistinguishable, whether you are receiving a channel over IP or a broadcast coming from your cable. “Ultimately, this is due to the set-top box technology, or the new Smart TV technology generally. With the processors they are putting into these things now, it gives them a lot of power and the ability to make the experience pretty seamless.” At the end of the day, Spiteri expects “more disruption from the content delivery side” over time. “They want more 8k content, but it is questionable whether there will be much 8k content in the next year or two,” he says. “But we can probably expect a lot more 4k content, more high dynamic range content, and that sort of thing. But we will also see a market disruption in terms of new players coming into the fore. In other words, there will be more disruption because the technology is now able to deliver the content more efficiently for more people to give it a try.”
Dalet and Bitmovin Join Forces to Power OTT Content Packaging and Delivery for the National Rugby League of Australia
Dalet and Bitmovin announced today a new collaboration that improves preparation and accelerates delivery of OTT content for broadcasters, sports leagues and teams, brands, and other media-rich companies. The first organization to take advantage of the new technology partnership is Australia’s National Rugby League (the NRL). The workflow integration, which features the advanced media logistics of Dalet’s Ooyala Flex Media Platform and Bitmovin’s blazing fast encoder technology, provides the NRL with the flexibility and agility to fully optimize their OTT strategy. Deep integration through the Dalet and Bitmovin open APIs enables them to expand existing offerings into new markets and geographies at scale; engage fans through multiple services such as VOD, apps and subscriptions; and augment revenue opportunities thanks to better visibility across their production and distribution operations. “Dalet’s Ooyala Flex Media Platform, deeply integrated with Bitmovin’s encoding, player and analytics offerings, redefines the economics and the experience of OTT video distribution for brands like the National Rugby League,” states Stefan Lederer, CEO, Bitmovin. “Viewers will be delighted with higher quality and a more diverse range of content. Streaming costs are drastically lowered through better use of bandwidth. With greater transparency across the operations, media organizations are able to make smarter decisions about legacy and future content and video reach.” “Both our solutions are developed on the principle of openness and provide sophisticated automation for business scalability. This approach empowers our joint customers like the NRL to build integrated solutions and remain in total control of their asset life cycles,” comments Lee McMullan, Market Director - Multiplatform Distribution, Dalet. “Efficiency through automation and asset tracking enables digital and marketing teams to tap into archives, orchestrate content preparation, scaling distribution of rich content to a wider audience.” The National Rugby League (NRL) is one of Australia’s most popular and entertaining sports. The NRL telecasts have grown to become the most watched sporting programs on Australian television. Branching off the NRL is NRL’s Digital division; creating, producing, archiving and live-streaming hundreds of hours of content to NRL’s official website, NRL.com, and the Telstra NRL Official app on smart devices as well as the Telstra TV OTT device. NRL Digital’s underlying media technology also powers the 16 clubs and two states, as well as NRL operational websites and mobile applications content delivery, enabling better fan and members content experience online. The combined Ooyala Flex Media Platform and Bitmovin solution made it easier for NRL’s staff to build ad-hoc workflows that could better tap into their rich inventory and distribute more editorial content, imagery and video across the NRL’s websites and mobile applications. Ooyala Flex Media Platform’s powerful and efficient workflow and content management capabilities orchestrated the media catalogs’ encoding, media movement and content discovery to surface near-live video to their audiences. “When working with video content from varying sources that needs to be published online (live, near-live or on-demand content), every workflow, metadata layer and media processing step adds time and complexity getting content to the audience. By combining the Ooyala Flex Media Platform and the Bitmovin solutions we have been able to reduce complexity and issues, optimising inefficient steps while successfully accelerating our online delivery workflows,” comments Quanah McBride, Head of Digital Media Operations, The National Rugby League. Ooyala Flex Media Platform The Ooyala Flex Media Platform reinforces business continuity with a hybrid or poly-cloud based content supply chain. In addition to integration with Bitmovin, Ooyala Flex Media Platform offers enhanced security capabilities and improved content discovery tools, improving OTT preparation and multiplatform distribution workflows that help content owners quickly scale their operations. To learn more, please visit: https://www.dalet.com/ooyala-flex-media-platform. Bitmovin Designed To Deploy Content Anywhere And Integrate In Any Workflow Bitmovin’s encoding, playback, and analytics software solutions enable OTT video providers and development teams to deliver elevated, efficient viewer experiences on the largest number of devices and platforms in the market today. For more information, please visit www.bitmovin.com. See It In Action - Ooyala Flex Media Platform and Bitmovin Webinar on June 18th Dalet and Bitmovin will showcase the Ooyala Flex Media Platform and Bitmovin integration on a joint webinar on June 18, 2020. Hosted by Bitmovin’s Solutions Director, Adrian Britton, and featuring Patricio Cummins (Dalet General Manager, APAC) and Brett Chambers (Dalet Solutions Architect), the trio will highlight benefits and real world applications of the combined solution. To register, visit: https://connect.dalet.com/#join or https://go.bitmovin.com/apac-live-dalet-ott-workflows. You can find out more about Dalet and Bitmovin’s combined solutions here: https://www.dalet.com/partner/bitmovin. About Bitmovin Built for technical professionals in the OTT video market, Bitmovin’s software solutions help you optimize customer operations and reduce time-to-market, resulting in the best viewer experience imaginable. This is achieved through our device reach, flexible and scalable integration, and commitment to supporting our customers. Learn more at www.bitmovin.com. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloging, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. The integration of the Ooyala Flex Media Platform business has opened vast opportunities for Dalet customers to deploy successful strategies that better address their audiences with agile multi-platform content distribution in a wider range of markets, such as sports for teams and leagues, brands and corporate organizations, as well as Media and Entertainment companies looking to scale up their digital offerings. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, TV2 Denmark, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Fox Sports Australia, Turner Asia, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio), sporting organizations (National Rugby League, FIVB, Bundesliga) and government organizations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
Dalet Solutions Earn DPP 2020 Security Certification for Production and Broadcast
Dalet, a leading provider of solutions and services for broadcasters and content professionals, continues its commitment to the highest security standards, attaining the DPP Security Marks for Production and Broadcast under ‘The DPP Committed to Security’ program. The marks certify that all Dalet products and solutions are developed, configured and deployed according to stringent DPP cyber security best practices across R&D, code safety, and operational measures. As early adopters of DPP compliance and security initiatives, both Dalet, and Ooyala - now part of Dalet - have worked with the DPP on certification and security initiatives since 2014. The company also attained its ISO/SEC 27001:2013 certification in 2018, earning the highest level of security practices across Dalet internal development processes, its product line and its practices. “Security has always been of paramount importance at Dalet. With media organizations quickly pivoting their operations to enable work from home scenarios, security has taken on an even higher level of urgency for our customers,” states Rami Pinku, Dalet Deputy General Manager, R&D Operations. “Our commitment to developing and delivering highly secure solutions that embrace industry best practices is stronger than ever. Dalet security processes start from the moment we begin developing our solutions to the time they’re delivered. We are proud to have achieved the DPP’s security marks for our solutions as these are key criteria for media organizations investing in enterprise-grade workflow solutions.” Achieving the DPP security marks demonstrates Dalet’s commitment to working towards and adhering to cyber security best practice across its entire solution range. Powering exceptional user workflows from enterprise productions to OTT preparation and finished asset distribution, Dalet’s line of DPP accredited media supply chain and broadcast solutions, including Dalet Galaxy five, the Ooyala Flex Media Platform and Dalet’s latest SaaS offerings, Dalet StoreFront, Dalet Media Cortex and Dalet Galaxy xCloud, offer secure, hybrid and highly scalable workflows on-premises and in the cloud. "We're delighted that Dalet has been awarded the DPP's Committed to Security mark for both Broadcast and Production," says Rowan de Pomerai, DPP Head of Delivery & Growth. "Building on the great work they did with the Ooyala Flex Media Platform, all Dalet products are now developed in line with our Security guidelines, meaning that they remain part of a community of forward-thinking companies demonstrating a clear commitment to cybersecurity best practice, and to playing their part in building a more secure media supply chain." About the DPP Committed to Security program The DPP launched the Committed to Security program in October 2017 to help technology providers advance, hone and demonstrate their commitment to security best-practices. Participants are assessed according to a rigorous set of controls specifically applied within the categories of Production, including policies and procedures, physical security, incident planning, recovery management, IT security, business continuity and other areas; and Broadcast, including documentation & testing, authentication and controls. For more information go to https://www.dalet.com/platform and https://www.thedpp.com/security. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloging, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. The integration of the Ooyala Flex Media Platform business has opened vast opportunities for Dalet customers to deploy successful strategies that better address their audiences with agile multi-platform content distribution in a wider range of markets, such as sports for teams and leagues, brands and corporate organizations, as well as Media and Entertainment companies looking to scale up their digital offerings. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, TV2 Denmark, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Fox Sports Australia, Turner Asia, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio), sporting organizations (National Rugby League, FIVB, Bundesliga) and government organizations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
Dalet Strengthens Remote Creative Workflows with New Proxy Editing for Adobe Premiere Pro
Dalet, a leading provider of solutions and services for broadcasters and content professionals, has released the new version of its Dalet Xtend module, enabling remote proxy editing capabilities within Adobe® Premiere® Pro, an industry leader in video editing. Responding to feedback from Dalet customers, Dalet Xtend for Adobe Premiere Pro remote proxy editing capability now facilitates collaboration between distributed teams making it easier to work across locations and time zones. The new capability streamlines production workflows thanks to its “hub & spoke” approach to collaborative editing. Leveraging proxy quality video, users and teams can continue editing from any location. “Support for remote editing and collaboration capabilities answers the needs of our news and multisite customers requiring in-the-field and site-to-site collaboration. As societies are forced to shift quickly into remote work situations, this capability becomes more critical for all of our customers,” states Kevin Savina, Director of Product Strategy, Dalet. “Over the last few years, we have reinforced our relationship with Adobe and continue to enhance existing integrations while developing new ones to address the most pressing needs of content creators today.” Dalet Xtend for Adobe Premiere Pro lets remote users edit quickly and efficiently, anytime, anywhere in low resolution, with the finished sequence automatically rendered in high resolution back at the production hub. This significant time and resource savings is especially helpful for fast-paced news workflows where journalists need to quickly edit stories on breaking news while it is happening. Additionally, a key highlight of this update is the ability for teams to edit and collaborate remotely; projects can be edited from beginning to end by users in different coasts. The significantly improved Dalet Xtend browser provides users with the same user experience to search and select content, whether they are working within Dalet Galaxy five or within the Adobe tools. Additional key features within the Dalet Xtend module include: Users can work with the same browser view they use in Dalet Galaxy five Users can change story status Users can trigger migration actions / workflows Live content and metadata updates for a selected category New Poster frame and thumbnails New Search/View/Edit MediaBin contents Configurable and resizable columns and views “The Adobe-Dalet integrations enable customers to collaborate across borders and time zones, faster and more efficiently,” states Sue Skidmore, head of partner relations for Adobe video. “Both companies believe in a customer feedback focused approach to feature enhancements, which results in exceptional user experiences that support the full creative capabilities of Adobe solutions.” As part of the continued partnership with Adobe, work is underway to add improvements to the Adobe Panel within the Ooyala Flex Media Platform. The panel allows Adobe Premiere Pro users to search for content managed by the Platform, as well as trigger workflows for publishing and syndication. New capabilities are being built into the panel following customer feedback. For more information go to https://www.dalet.com/modules/dalet-xtend and https://www.dalet.com/partner/adobe. About Dalet Digital Media Systems Dalet solutions and services enable media organizations to create, manage and distribute content faster and more efficiently, fully maximizing the value of assets. Based on an agile foundation, Dalet offers rich collaborative tools empowering end-to-end workflows for news, sports, program preparation, post-production, archives and enterprise content management, radio, education, governments and institutions. Dalet platforms are scalable and modular. They offer targeted applications with key capabilities to address critical functions of small to large media operations - such as planning, workflow orchestration, ingest, cataloging, editing, chat & notifications, transcoding, play out automation, multi-platform distribution and analytics. The integration of the Ooyala Flex Media Platform business has opened vast opportunities for Dalet customers to deploy successful strategies that better address their audiences with agile multi-platform content distribution in a wider range of markets, such as sports for teams and leagues, brands and corporate organizations, as well as Media and Entertainment companies looking to scale up their digital offerings. Dalet solutions and services are used around the world at hundreds of content producers and distributors, including public broadcasters (BBC, CBC, France TV, RAI, TV2 Denmark, RFI, Russia Today, RT Malaysia, SBS Australia, VOA), commercial networks and operators (Canal+, FOX, MBC Dubai, Mediacorp, Fox Sports Australia, Turner Asia, Mediaset, Orange, Charter Spectrum, Warner Bros, Sirius XM Radio), sporting organizations (National Rugby League, FIVB, Bundesliga) and government organizations (UK Parliament, NATO, United Nations, Veterans Affairs, NASA). Dalet is traded on the NYSE-EURONEXT stock exchange (Eurolist C): ISIN: FR0011026749, Bloomberg DLT:FP, Reuters: DALE.PA. Dalet® is a registered trademark of Dalet Digital Media Systems. All other products and trademarks mentioned herein belong to their respective owners.
Why Cloud Content Supply Chains Are The Answer to Today's Media Consumption Demands
Today’s content creators and publishers are faced with a rapidly changing landscape. Any company and brand looking to engage viewers, followers, sports fans, consumers and buyers needs to refocus on their video strategy. Creating great content is no longer sufficient - you also need to keep at least one eye on trends. If you don’t, the rate of change is so fast that you’ll quickly be faced with demands that you simply don’t have the resources for. Today’s world is radically different Just twenty years ago, the first primitive video streaming technology emerged, and to early adopters, it was exciting. It was shaky and flaky, but showed potential. Neither YouTube nor Facebook existed. Video was consumed via broadcast or DVD. The rigid standards that bound broadcasters were necessary because TVs at the time couldn’t display anything else. After years of technology evolution, it became easy to get video to where it was meant to be consumed, and the idea that one day there might be hundreds of video platforms to address, all different in some way or other, was either a distant one or not there at all. Today, it’s a radically different world, where everyone has a video device in their pocket, where digital video is better than film in every measurable way, where 8K video resolution measured by pixel count per frame is 85 times that of standard definition from two years ago. There’s a variety of video codecs, HDR vs SDR, not to mention complex distribution rights, which might vary from region to region. Viewing habits are vastly different Inevitably, viewing habits have changed dramatically. There’s anecdotal evidence that in a typical class of 30 ten - year - olds, precisely none of them will have watched linear TV the night before. Between them, YouTube, Social Media and OTT/OVP sourced media are the dominant platforms for video consumption. “Traditional” linear TV is just one of a myriad of video distribution formats. The Ooyala Flex Media Platform was developed to be the answer to this explosion of video formats and platforms. It automates content distribution, guided by orchestrated packaging workflows that users create, based on the number and nature of video destinations to be served. A cloud-native platform at your service A “cloud-native” platform means that it is modular, scalable and almost infinitely flexible. This is perfect for modern media creators, because their distribution demands will grow quickly, and sometimes unpredictably. Applications in the cloud are not restricted by size or scale. There are no physical boundaries. If you need more, just ask for it. It’s the same if you need less. A cloud architecture means that you don’t have to make business-critical investments in hardware that risk losses through depreciation, or though an inability to grow and contract with customer demand. The Ooyala Flex Media Platform is your Cloud Media Factory. An automated content supply chain that allows your team to meet all OTT and multi-platform distribution needs! Adaptable and secure Building a cloud-native application - especially one that is optimised for media production and distribution - requires an approach that is both adaptable and secure. For the ultimate in flexibility, the Ooyala Flex Media Platform has microservices as its basic functional blocks. These are essentially “atoms” of functionality. They’re elements of the application that have been made as lean as possible without affecting efficiency. Indeed, breaking down an application like this is a major enhancement to efficiency, because it dispenses with monolithic programs that belong in the cretaceous period. Microservices communicate with each other and with the outside world through APIs (cCarefully designed gateways that “talk” in a very controlled way to other parts of a program - like a user interface or an external software request for some media). This approach is intrinsically secure. Even though an application talks to external services, it has to do so in a very specific way. Unusual requests will simply be rejected. There is security at every layer in the system. What’s the answer? The answer to the extraordinary rate of change in distribution platforms is to have a flexible, modular, scalable cloud-based application to deal with the complexity. Dalet’s Ooyala Flex Media Platform is designed to deal with a wide range of media operations and scale with them to almost any size. Closely integrated with other Dalet products such as Dalet AmberFin for media processing and Dalet Media Cortex for AI-powered media enrichment, the Ooyala Flex Media Platform can take media from anywhere, to anywhere, automatically and without drama. Sooner or later (most likely sooner) every organization will be impacted by the rate of change in multimedia content operations. Strategic thinking based on linear growth is no longer an option. The Ooyala Flex Media Platform, a first class citizen of the cloud, is the answer to this sign of the times. The good news? It’s ready for you to use now, and it will make you fighting fit for the future. Learn more about the Ooyala Flex Media Platform <iframe width="660" height="415" src="https://www.youtube.com/embed/bakCmFWjbhI" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe>
NBCUniversal promotes collaboration through tech in new Boston facility
With six studios and a 265-desk newsroom, the new NBCUniversal Boston Media Center is ready for content production and distribution, both via traditional linear television and streaming or podcasts. The facility, which officially opened its doors on Jan. 15, 2020, is located outside of Boston in Needham, Massachusetts. At 160,000 square feet, the building combines the operations of four properties that were previously in two separate locations, including WBTS, NBC 10 Boston; WNEU, Telemundo Nueva Inglaterra; cable news channel NECN; and NBC Sports Boston. Read more
Small steps for designers, giant leaps for users! How UX drives growth
With the advent of omnipresent technologies (think smartphones) in our daily lives, free/try apps have transformed the way we make products and the way consumers expect to be served up products that are intuitive and enjoyable. Just like consumers flocking from one social app to the other, a new generation of creative media professionals have adopted, from their personal digital lives, a “try and keep/throw” approach to media tools. i.e., "if I don't like it or can't get my work done, I'll look for another one." As software vendors, we must embrace this change to enrich our user community's experience in their daily work, with minimal distractions from the application, i.e., focus on the craft, not the tools. We have also seen a shift towards putting the emphasis on product design from users' feedback versus historically "Technical experts/Engineer," where the focus was on the technical capabilities of the solution with less importance on usability, complexity, intuitiveness for the persons actually doing the work. Back in the day Back in the day, you had to be an engineer to operate sophisticated technical software. Today you can cut a movie on your iPhone. Not that you would want to, but the fact that the tools are there for the masses has created a baseline from a user perspective, on expectations as to what they want and expect from a product. Today, our media professionals need to work with software tools to tell their story. A UX (user experience)-centric approach in software design focuses on abstracting the complexity to surface and empower creatives. User Experience is at the center of a successful product and a primary axis to our commitment to user/market-driven approach to producing value for our client community. This need for transformation in how software vendors interact with an organization, and users, means putting transformative approaches and processes to dynamically engage with the user community much earlier in the product development stage, from ideation to release, and onwards. Your accelerator to market success The value in implementing a user-driven feedback loop model is a tenfold accelerator to market, with well-received releases that provide incremental value. Ideas are great, but unless tested against the intended audience, the product output generates frustration and dissatisfaction, further introducing new cycles of product iteration. Great designs can have a positive effect on the quality, accuracy, and user satisfaction/adoption of a product. This is what User Experience design practice enables. I want Ketchup, not a workout It is essential to differentiate UX (user experience) from UI (user interface), however. While UX focuses on "how to do something and how something should work" in the most intuitive, precise, and efficient way, UI focuses on the presentation layer and visual appeal of the product. A simple example: a button. UX design is focused on the position, discovery, feedback, and interaction with careful attention in taking into account both previous and following functions. Whereas UI design will focus on how to make the button visible, accounting for the shape, color, and typography to make the user want to press it. Courtesy of the author A great consumer-goods example that emphasizes this is ketchup bottles. When looking at the glass bottle, anyone can attest that it conveys elements of quality and aesthetics; however, the user experience is disappointing to everyone, including my grandmother, having users come up with workarounds for the poor usability. On the other hand, the plastic squeeze bottle, while looking cheap, is immediately intuitive in its use, and the fact that it stands on its cap, further adds a value of being ready to be dispensed by a simple squeeze. The wheel is not enough Credit: Nima Torabi The above example highlights the iteration of design of a user problem statement: "I want a mode of transportation that gets me from point A to point B safely, comfortably and expeditiously". While the top approach addressed the components of the product, each iteration was rendered useless on its own and not adopted (i.e., failed) as it didn't address the user's need. What is vital here are tangible, usable deliverables, or MVPs (Minimum Viable Product). “User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products.” Don Norman, Nielsen Norman Group (Credited with inventing the term UX) Back to the ketchup bottle, we can see that the first bottle was usable and formed the basis, by allowing feedback, which led to further iterations, each providing more intuitive designs. Note the middle image, where the bottle is now squeezable, would have never been initially designed without this user feedback. It’s all about the user User research is at the center of our approach at Dalet, both for outbound activities (on-site interviews, regular visits to see the product in use, etc.) and inbound (through conducting surveys, facilitating user community forums, etc.). This is the approach we took when we set out to re-design the user experience for our OoyalaMAM, the main user interface for the Ooyala Flex Media Platform: usability and speed were our top goals – but that’s a story for our next blog post. The recently refreshed OoyalaMAM user interface We want to enable our user community to converse and contribute while gaining knowledge and identifying trends that would need to be slated in the roadmap. As part of this user research, we are putting in place forums for the community to contribute, collaborate, and drive innovative ideas at the forefront of our practice. We'd love to have you aboard!
A Brand New Knowledge Base for Ooyala Flex Media Platform
Now part of Dalet, the Ooyala Flex Media Platform and complementary offerings, are constantly being refreshed with new features and a fully revamped user interface. We continuously strive to bring our clients the best experience, and with that in mind, we have fully refreshed the Ooyala Flex Media Platform Knowledge Base, aligned to our new product design. Ta-daah! Check out those slick icons. Increased collaboration, quality and regularity Learning from product development CICD best practises, we have brought this pipeline into how we document the Ooyala Flex Media Platform. This means increased collaboration, quality and regularity to which we update our documentation. We have taken a fresh look at the information architecture and the way users access content, by looking at 3 key personas: developers, administrators and end users. To achieve this, we have created independent guides for configuring the platform, developing with the API/SDK, and using each application. Within these guides, a user can search, navigate, and identify the category their question fits into, speeding the route to the information required. Each section starts with a menu that targets hot topics and recent updates that highlights what functionality we, and you, get excited about. For any other feature, the release notes are all accessible. Better navigation, faster results Delving into the guide, the reader will find that every article has its own helpful table of contents with anchored section titles. The “copy link” icon facilitates quick and easy sharing of content. So take a look at our new Knowledge Base, also available from the Ooyala Flex Media Platform landing page on dalet.com. We’ve received lots of positive feedback from our users, so please do get in touch with any suggestions for improvement. Happy reading :)