This article was first published in the Raconteur issue “The Future CMO” in June 2022. People frantically looking up ‘How to…’ video guides was one of the defining features of Covid lockdowns. Without easy access to plumbers or builders, it was up to the video tutorial to help guide our shaky hands through fitting a…
Getting high-value content to audiences is not getting any easier. In a world where remote work is increasingly common, and media is consumed through dozens of different platforms, it can be hard to keep up! Large libraries can be spread across multiple locations, on-premises or in the cloud; and making sure the right content, in…
Welcome to part 2 of our discussion around hybrid deployments – i.e. partially on-premises and partially in the cloud – for Media Workflow solutions. Here’s the first post, in case you missed it. We looked at both the benefits and technical trade-offs when transitioning to cloud-based solutions, and how a hybrid architecture may provide the…
Over the past year, the COVID-19 pandemic has highlighted the importance of enabling contributions from home across the media production and distribution supply chain. This has accelerated the transition to cloud-based solutions, which can often provide ways to address those challenges. But they do not come without technical trade-offs, and associated business transformations can prove…
This article was first published on the Diversified Blog in December 2020. Diversified is a Dalet Official Partner. Video communications are playing an increasingly important role in delivering key messages, both internally and externally, as well as building brand equity. During the ongoing global pandemic, video has become even more crucial as a replacement to…
It’s easy to dismiss legacy MAM applications as over-provisioned for peak operational needs and cumbersome to manage. But slimmer and sleeker does not automatically mean better. New entrants to the market offer media supply chain tools that promise to eliminate the problem of over-provisioning, but at the risk of neglecting essential surrounding components that support…
This article was first published in the Raconteur issue “The Future CMO” in June 2022. People frantically looking up ‘How to…’ video guides was one of the defining features of Covid lockdowns. Without easy access to plumbers or builders, it was up to the video tutorial to help guide our shaky hands through fitting a…
Getting high-value content to audiences is not getting any easier. In a world where remote work is increasingly common, and media is consumed through dozens of different platforms, it can be hard to keep up! Large libraries can be spread across multiple locations, on-premises or in the cloud; and making sure the right content, in…
Welcome to part 2 of our discussion around hybrid deployments – i.e. partially on-premises and partially in the cloud – for Media Workflow solutions. Here’s the first post, in case you missed it. We looked at both the benefits and technical trade-offs when transitioning to cloud-based solutions, and how a hybrid architecture may provide the…
Over the past year, the COVID-19 pandemic has highlighted the importance of enabling contributions from home across the media production and distribution supply chain. This has accelerated the transition to cloud-based solutions, which can often provide ways to address those challenges. But they do not come without technical trade-offs, and associated business transformations can prove…
This article was first published on the Diversified Blog in December 2020. Diversified is a Dalet Official Partner. Video communications are playing an increasingly important role in delivering key messages, both internally and externally, as well as building brand equity. During the ongoing global pandemic, video has become even more crucial as a replacement to…
It’s easy to dismiss legacy MAM applications as over-provisioned for peak operational needs and cumbersome to manage. But slimmer and sleeker does not automatically mean better. New entrants to the market offer media supply chain tools that promise to eliminate the problem of over-provisioning, but at the risk of neglecting essential surrounding components that support…
