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Where is the ROI? Part 1: A Rich Legacy
Posted: Wednesday, April 13, 2016
When thinking about improving the ROI from investing in MAM solutions, instead of thinking about managing archives or adapting legacy linear workflows, let’s look from the other direction. Why not start onscreen? On screens?
Posted by Russell Grute - Guest Blogger
Metadata and online video advertising
Posted: Wednesday, September 23, 2015
When it comes to online video, it’s all about the search. Help your consumers find what they’re looking for by adding all the right metadata in all the right places. Searchable content leads to better targeted ad strategies - which in turn leads to more dollars. 
Posted by Rami Pinku
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